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Below are recent news items from WFA's network of advertiser associations and the wider advertising industry. Stay informed by signing up to our monthly global newsletter.
12/04/2011
WFA/Forbes Insights research reveals China marketing challenges
Current marketer focus is on building awareness in China. Chinese brands prepare to expand into other markets.
01/04/2011
Asuncion: Una neuva agenda continental - 10a Reunion Regional WFA LATAM
Por: Jorge Merino, Vice-Presidente Regional WFA-LATAM
01/04/2011
Association of Swedish Advertisers launches “wiki forum”
The Association of Swedish Advertisers (SA) has launched a wiki on their webpage; a type of website that allows the creation and editing of any number of interlinked web pages via a web browser. It takes its name from Wikipedia, the popular web-based, collaborative encyclopaedia.
31/03/2011
Australian draft legislation to ban TV advertising defeated
The Australian Senate has voted down a Bill to ban television advertising of high fat, sugar and salt (HFSS) foods to children between 6:30am to 9:30 pm.
30/03/2011
WFA Comment: The Value of a Fan
Many marketers struggle to work out what social media fans are worth and what they can do to make them more valuable. The WFA teamed up with Millward Brown to provide guidance.
29/03/2011
WFA speaks to Greek marketers
On 29th March, Stephan Loerke spoke to Greek marketers on the occasion of the Annual General Meeting of WF.A's Greek national advertiser association (SDE).
22/03/2011
