Global News
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Below are recent news items from WFA's network of advertiser associations and the wider advertising industry. Stay informed by signing up to our monthly global newsletter.
20/12/2011
Turks hold Advertising Symposium on advertising self-regulation
On 30 November, the Turkish Advertiser Association (RVD) held a symposium in collaboration with the Turkish advertising agencies association and the advertising self-regulatory organisation (SRO).
08/12/2011
Leading global alcohol producers launch global Guiding Principles for Responsible Beverage Alcohol Marketing
Representing 11 leading global alcohol producers, the International Center for Alcohol Policies (ICAP; www.icap.org) today announced the release of Guiding Principles for Responsible Beverage Alcohol Marketing.
01/12/2011
How the UN weighed in on food marketing + WFA Webinar
“NCDs are 'the AIDS' of our generation”Member of Young People's NCD Action Network, Moscow, April 2011
01/12/2011
Portuguese hold Effie Awards
The seventh edition of Portuguese Effie Awards took place on November 17th at the New University of Lisbon. This year, more than 50 cases were submitted and 41 were nominated across different categories.
01/12/2011
Argentinians promote efficiency and transparency in media buying
To increase efficiency of advertising investments and to improve transparency in media buying, the Argentinian Association's (CAA) Media Committee has promoted the use of media data pool benchmarking or real media cost benchmarking, a common good practice across more mature markets.
01/12/2011
Germans hold 16th annual conference
On November 10th, OWM held its 16th annual Conference in Berlin. More than 300 delegates joined discussions and presentations based on the theme of 'ROI in Marketing Communications: How do companies get the most out of their marketing spend?'.
01/12/2011