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Below are recent news items from WFA's network of advertiser associations and the wider advertising industry. Stay informed by signing up to our monthly global newsletter.
28/04/2011
US Inter-Agency Working Group (IWG) publishes draft nutritional standards for food marketing to children
The Preliminary Proposed Nutrition Principles to Guide Industry Self-Regulatory Efforts published today follow a tentative proposal tabled by the IWG on 15 December 2010, which raised significant concern from an industry perspective.
15/04/2011
Idorenyen Enang becomes Regional Vice-President for Africa
Idorenyen (Idy) Enang, President of the Nigerian Advertisers Association (ADVAN) and Managing Director of Samsung Electronics at Samsung West Africa has become the WFA Regional Vice-President for Africa.
15/04/2011
Mario Davis announced as new regional VP for Latin America
Mario Davis, President of the Chilean Advertiser Association (ANDA Chile), has replaced Jorge Merino, former President of ANDA Peru, as WFA Regional Vice-President, Latin America.
15/04/2011
National Association Council (NAC): Annual meeting
Over 25 national advertiser association representatives met in Beijing on April 15th and exchanged experiences on the launch of new membership services.
14/04/2011
New industry standard for Online Behavioural Advertising in the EU
WFA, in partnership with the leading associations representing the European advertising industry, has set out its commitment to implement an industry-wide self-regulatory standard for online behavioural advertising (OBA).
13/04/2011
Project Reconnect identifies consumer preconditions for online marketing
The World Federation of Advertisers (WFA) and Firefly Millward Brown have unveiled the initial results of Project Reconnect, the first ever industry-consumer collaboration to define the preconditions for brand behaviour online.
13/04/2011
