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Below are recent news items from WFA's network of advertiser associations and the wider advertising industry. Stay informed by signing up to our monthly global newsletter.
26/09/2011
WFA participates in meeting of LATAM self-regulators
WFA participated in the annual meeting on 14-16 September of advertising self-regulatory organisations in Latin America. This was the 5th meeting of the “CONARED” hosted by CONARP Argentina.
26/09/2011
Swiss to collaborate with the University of Basel
ASA (Switzerland) is collaborating with the Faculty of Marketing at the University of Basle in order to offer ASA members expertise in a variety of media and marketing fields, including audits for marketing and communications efficiency, measurement of customer experience, social media monitoring and web-marketing research.
26/09/2011
APAC associations to meet in Singapore
On October 5-7, WFA will hold its Asia-Pacific Regional meetings in Singapore. Following the APAC Sourcing Meeting on Oct 5th for regional marketing procurement and sourcing specialists and the APAC Media and Marketing Network on October 6th for regional client-side marketers, the APAC Regional Network for national advertiser associations will be held on October 7th.
26/09/2011
eMarketer: "Facebook to double worldwide ad revenues to US$3.8 billion this year"
Worldwide ad revenues for Facebook will rise 104% this year to $3.8 billion, eMarketer estimates. As the social network doubles its advertising intake, it is also diversifying its revenue streams and adding dollars through other means, like Credits.
20/09/2011
UN General Assembly calls for curbs on HFSS food and beverage marketing to children
The United Nations General Assembly held a High Level Meeting on Non-Communicable Diseases (NCDs – lifestyle-related diseases) in New York on 19-20 September.
15/09/2011
WFA welcomes new global marketing code
WFA has welcomed the International Chamber of Commerce's new global marketing code. The code sets both new minimum requirements for marketers and a new reference point for advertising standards globally.
15/09/2011
FTC seeks comments on amendments to Children's Online Privacy Protection Act
On 15 September, the US Federal Trade Commission (FTC) proposed revisions to the 2000 Children's Online Privacy Protection Act (COPPA).
14/09/2011