The 63rd edition of the Cannes Lions International Festival of Creativity closed its doors just a few days back and marketers from around the world wh…

After a promising launch in 2015, WFA held its second IMCFORUM in Miami earlier this month. The meeting provided a great platform for the LATAM mark…

It’s easy to get sucked into the hot topics around marketing but what brands really need are excellent capabilities across all key areas of marketing.