Posts about Media

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1. 
   Opinions

   28 November 2018
   Brand safetyDigital policyBrand safetyData collection & privacy

   Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities

   WFA

   In this article, you can find key take-outs from the last Policy Action Group (PAG) meeting and read about member priorities going…

   Read more about "Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities"
2. 
   Benchmarks & surveysReports & whitepapers

   20 November 2018
   ChannelsData & analytics

   Media cost inflation & deflation forecasts 2019

   WFA

   Aggregated media cost forecasts for 2019 from media agencies and auditors, across a range of media channels (TV, Print, Radio,…

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3. 
   Event reports

   6 October 2018
   ProgrammaticDigital policyMarketing technologyMarketing technologyData collection & privacyMarketing technology

   DGX meeting overview (September 2018)

   WFA

   Presentations and meeting overview from WFA's Digital Governance Exchange (DGX) meeting on 6 September 2018 in London.

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4. 
   Event reports

   3 October 2018
   ProgrammaticDigital policyData collection & privacy

   DGX meeting overview (October 2018)

   WFA

   Overview of the Digital Governance Exchange (DGX) meeting held on 3 October 2018 in Singapore.

   Read more about "DGX meeting overview (October 2018)"
5. 
   Event reports

   11 September 2018

   Media Forum Meeting Overview - Dmexco (September 2018, Cologne)

   WFA

    Overview of the Media Forum held on 11 September 2019 in Cologne in conjunction with Dmexco.

   Read more about "Media Forum Meeting Overview - Dmexco (September 2018, Cologne)"
6. 
   Videos & webinars

   13 July 2018
   Media governance

   WFA talks Better Marketing: Platform challenges

   WFA, The Economist Group

   At Cannes Lions 2018, global CMOs shared their views on digital platforms: David Wheldon (RBS), Roel de Vries (Nissan), Antonio…

   Read more about "WFA talks Better Marketing: Platform challenges"
7. 
   Event reports

   4 July 2018
   ProgrammaticDigital policyData collection & privacy

   DGX meeting overview (June 2018)

   WFA

   Overview of the Digital Governance Exchange (DGX) meeting held on June 28 2018 in New York.

   Read more about "DGX meeting overview (June 2018)"
8. 
   Opinions

   28 June 2018
   Brand safetyBrand safetyData collection & privacy

   Taking the brand safety agenda forward

   WFA

   WFA signs MoU on Online Advertising and Intellectual Property Rights

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9. 
   Guides & templates

   21 June 2018
   Ad fraud & verificationAudience measurementDigital policyAd blockingSelf-regulationValue of advertisingAgency managementBrand purposeBrand reputationData collection & privacy

   Global Media Charter

   WFA

   The World Federation of Advertisers has published a Global Media Charter, designed to create the conditions for a marketing…

   Read more about "Global Media Charter"
10. 
    Event reports

    8 June 2018
    Audience measurementOrganisation & structureMedia transformationData-driven marketing

    Media Forum Meeting Overview (June 2018, Barcelona)

    WFA

     Overview of the Media Forum held in July 2018 in Barcelona.

    Read more about "Media Forum Meeting Overview (June 2018, Barcelona)"
11. 
    Videos & webinars

    3 May 2018
    Media governance

    Webinar: Independent media advisors

    WFA

    Media ‘advising’, encompassing services such as media auditing, contract compliance, consulting, and others, is a…

    Read more about "Webinar: Independent media advisors"
12. 
    Event reports

    18 April 2018
    Media governanceMedia transparencyAgency rosters

    Media Forum Meeting Overview (April 2018, New York)

    WFA

     Overview of the Media Forum held in April 2018 in New York City.

    Read more about "Media Forum Meeting Overview (April 2018, New York)"