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  1.    ePrivacy task force meeting overview (March 2021)
    Digital policyData collection & privacy

    ePrivacy task force meeting overview (March 2021)

    Meeting materials for WFA members from the PAG ePrivacy task force meeting on 4 March 2021

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  2.    WFA report: The future of data-driven marketing
    Digital policyData-driven marketing

    WFA report: The future of data-driven marketing

    A WFA report to lay the foundations for a debate on how to build a sustainable future for data-driven marketing

    Read more about "WFA report: The future of data-driven marketing"
  3.    CMO Forum meeting overview (March 2021)
    Agency managementOrganisation & structure

    CMO Forum meeting overview (March 2021)

    Overview of the CMO Forum held remotely on March 9, 2021.

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  4.    Swiss ad industry launches Digital Ad Trust label
    Ad fraud & verificationBrand safetyMedia transparencyBrand safety

    Swiss ad industry launches Digital Ad Trust label

    New quality label aims to ensure greater transparency and security in digital advertising in Switzerland

    Read more about "Swiss ad industry launches Digital Ad Trust label"
  5.    54% of people don't feel culturally represented in online ads, Facebook study finds
    Diversity & Inclusion

    54% of people don't feel culturally represented in online ads, Facebook study finds

    The study includes research in partnership with the Geena Davis Institute on Gender in Media, a survey of 1,200 people, a review of…

    Read more about "54% of people don't feel culturally represented in online ads, Facebook study finds"
  6.    German association welcomes new Managing Director

    German association welcomes new Managing Director

    Ex-P&G media lead Susanne Kunz is the new managing director of OWM

    Read more about "German association welcomes new Managing Director"
  7.    In the spotlight: Association of New Zealand Advertisers’ Lindsay Mouat

    In the spotlight: Association of New Zealand Advertisers’ Lindsay Mouat

    Meet Lindsay Mouat, CEO of ANZA

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  8.    Paraguay association launches campaign highlighting value of legitimate brands

    Paraguay association launches campaign highlighting value of legitimate brands

    CAP’s video campaign aims to encourage consumers to support legally-recognised companies

    Read more about "Paraguay association launches campaign highlighting value of legitimate brands"
  9.    WFA Global Position on Digital Taxes
    Digital policy

    WFA Global Position on Digital Taxes

    In response to recent developments which have seen regulators across the world put forward digital services taxes, WFA has developed…

    Read more about "WFA Global Position on Digital Taxes"
  10.    PAG Meeting Overview (February 2021)
    Digital policyMarketing law

    PAG Meeting Overview (February 2021)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 23 February 2021.

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  11.    Case study | Brahma: What you see today
    Diversity & Inclusion

    Case study | Brahma: What you see today

    Beer brand edits sexist 2009 advert to highlight its mistakes and underline its commitment to change

    This article was…

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  12.    Zimbabwe association unveils marketing leadership program

    Zimbabwe association unveils marketing leadership program

    MLDP aims to bridge the gap between theory and practice for future marketing leaders

    Read more about "Zimbabwe association unveils marketing leadership program"