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  1.    Media Transformation Meeting Overview Tokyo May 2018

    Media Transformation Meeting Overview Tokyo May 2018

     

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  2.    WFA launches Guide to Progressive Gender Portrayals in Advertising
    Diversity & Inclusion

    WFA launches Guide to Progressive Gender Portrayals in Advertising

    Guide makes social and business case for ‘unstereotyping’ ads, includes real life case studies and actionable tips for…

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  3. Global Intelligence by Zenith

    Data & insights for the new age of communication from our Global Marketer Week partners at Zenith

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  4.    WFA announces changes to global leadership team

    WFA announces changes to global leadership team

    New appointments to Executive Committee from eBay, Electronic Arts, Just Eat, Mastercard and TATA

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  5.    Kenzo / My Mutant Brain

    Kenzo / My Mutant Brain

    Luxury brand Kenzo creates a cinematic short film to promote its latest fragrance, sets new standard for beauty advertising

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  6.    REI / The Level Playing Field

    REI / The Level Playing Field

    Outdoor retailer REI seeks to advance gender equality with series of long-term pledges

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  7.    Barbie / Blonde Ambition

    Barbie / Blonde Ambition

    How Mattel set out to demonstrate the doll’s relevance by embracing female empowerment and diversity

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  8.    SK-II / Marriage market takeover

    SK-II / Marriage market takeover

    Cosmetics brand SK-II creates online film to empower and celebrate single women in China

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  9.    Godiva / One for me, none for you

    Godiva / One for me, none for you

    Confectionery brand Godiva calls for an end to the Japanese custom of giving ‘obligation chocolates’ to colleagues on…

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  10.    A guide to progressive gender portrayals in advertising
    Diversity & InclusionBrand purpose

    A guide to progressive gender portrayals in advertising

    At the Cannes Lions Festival 2017, UN Women and a number of leading voices in the marketing and advertising industry including WFA,…

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  11.    Semcon / Re-search

    Semcon / Re-search

    Browser extension Semcon combats gender stereotypes in online search results

    Read more about "Semcon / Re-search"
  12.    Lululemon / Modern menswear

    Lululemon / Modern menswear

    Canadian yoga apparel brand Lululemon reaches out to men with stereotype-busting ad campaign

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