Related content
-
ProgrammaticMarketing technologyMarketing operationsMarketing technologyData-driven marketingMarketing technology
Webinar+: Programmatic supply-chain transparency
This webinar covers programmatic supply-chain transparency, following the publication of the ISBA & PWC UK study published…
-
Marketing procurementOrganisation & structure
Benchmark: Rights management for actors and music
This WFA member benchmark covers the topic of rights/buyouts of actors and music composers and how to best manage this.
-
Digital policyFood marketingMarketing to childrenMarketing law
RAC Programme Meeting Overview (May 2020)
Overview of the Responsible Advertising and Children (RAC) Programme meeting held remotely on 27 May 2020.
-
Integrated marketing
Capability Forum Overview (June, 2020)
Meeting overview and presentations from WFA’s Capability Forum meeting on 4 June 2020, which took place remotely.
-
UN Women and WFA call on the industry to fight racism and inequality
Phumzile Mlambo-Ngcuka, UN Under-Secretary-General and Executive Director of UN Women, and Stephan Loerke, CEO, WFA, issue a joint…
-
Unstereotype Alliance launches in Japan
Founding members are Japan Advertisers Association (JAA) and Nikkei
-
UK ad industry unveils new inclusion group and hub
ISBA, Advertising Association and IPA launch resource hub for diversity and inclusion initiatives
-
Agency managementOrganisation & structure
CMO Forum meeting overview (June 2020)
Overview of the CMO Forum held remotely on June 3, 2020.
-
Brand purposeBrand reputation
Why did brands fail to pause ads on #BlackoutTuesday?
Brands have been pausing advertising activity at the slightest risk for years. Why then, asks WFA Global Diversity Ambassador,…
-
Agency evaluation & performance
Getting peak performance from evaluation
Brands need to get the very best out of their agency partners and the right evaluation process is proven to add value. Laura…
-
Integrated marketing
Benchmark: Inclusive events for people with disabilities
This member benchmark provides information on how to organize an inclusive event for people with disabilities.
-
Agency evaluation & performanceAgency managementMarketing procurement
Webinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis
In this interactive panel and clinic, experts discuss the expected Covid-19 impact on global agency remuneration models, and how you…