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Press releases
Below is a list of press releases made public by WFA. For all press enquiries please contact WFA Director of Communications, Will Gilroy.
23/10/2013
WFA joins other industry groups to call on Council, European Parliament to achieve workable data protection regulation
Concerns Remain Following LIBE Committee Vote on Draft Text
29/04/2013
WFA highlights barriers to effective integrated marketing communications
April 30: The World Federation of Advertisers (WFA) has unveiled new research detailing the specific challenges that the world's largest advertisers are having in developing integrated marketing communications (IMC).Based on responses from 33% of the WFA membership and representing eight categories and annual marketing budgets of around $32bn, the research is based on outputs from the IMC Scorecard, a tool developed by the WFA in conjunction with Naked Communications that is designed to enable advertisers to benchmark their ability IMC readiness against their peers.
09/01/2013
Review of EU Data Protection Laws: Industry Concerned Over Negative Impact of Albrecht Draft Report
The Industry Coalition for Data Protection (ICDP) issued a statement in response to the release of a draft report by Jan Philipp Albrecht, MEP, on the proposed revision to the European data protection framework.
12/10/2012
WFA welcomes new industry standards for online behavioural advertising in Europe
The World Federation of Advertisers (WFA) welcomes today's launch of the European Interactive Digital Advertising Alliance (EDAA).Source: WFA
18/07/2012
