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  1.    Paraguay association elects new board

    Paraguay association elects new board

    Carlos Jorge Biedermann re-elected as President

    Read more about "Paraguay association elects new board"
  2.    Programmatic Data & Technology (2020)
    ProgrammaticMarketing technologyMarketing technologyData-driven marketingMarketing technology

    Programmatic Data & Technology (2020)

    The fourth wave of WFA's programmatic research looks into how members are employing programmatic advertising and how this sector has…

    Read more about "Programmatic Data & Technology (2020)"
  3.    Webinar: Navigating global media pricing in 2020
    ChannelsMedia governanceMarketing operations

    Webinar: Navigating global media pricing in 2020

    Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into media pricing trends in the second half of…

    Read more about "Webinar: Navigating global media pricing in 2020"
  4.    Project Spring
    Marketing procurement

    Project Spring

    A first of its kind guide by WFA on transforming the actions and perception of marketing procurement.

    Read more about "Project Spring"
  5.    WFA launches ultimate guide to value-based Marketing Procurement
    Marketing procurement

    WFA launches ultimate guide to value-based Marketing Procurement

    Global Sourcing Board identifies real-world strategies that drive shift from savings to value

    Read more about "WFA launches ultimate guide to value-based Marketing Procurement"
  6.    Benchmark: AI ad creative audit solution providers
    ChannelsMarketing technologyMarketing technologyMarketing technology

    Benchmark: AI ad creative audit solution providers

    WFA benchmark on possible vendors who could provide creative auditing services.

    Read more about "Benchmark: AI ad creative audit solution providers"
  7.    Just Eat CEO named ISBA president

    Just Eat CEO named ISBA president

    Peter Duffy is the new President of the UK association

    Read more about "Just Eat CEO named ISBA president"
  8.    Portuguese association appoints new president

    Portuguese association appoints new president

    Tiago Simões, Marketing Director - Continente at Sonae MC, is the new President of APAN

    Read more about "Portuguese association appoints new president"
  9.    Benchmark: Agency barter
    ChannelsAgency remuneration & contracts

    Benchmark: Agency barter

    This benchmark examines the usage of agency barter & principal buying/trading offerings.

    Read more about "Benchmark: Agency barter"
  10.    Benchmark: e-invoicing solutions
    Agency remuneration & contractsMarketing technologyMarketing procurementMarketing technologyMarketing technology

    Benchmark: e-invoicing solutions

    This member benchmark examines the usage of e-invoicing solutions.

    Read more about "Benchmark: e-invoicing solutions"
  11.    COVID Compendium for Global Marketers
    Brand safetyChannelsBrand safetyAgency rosters

    COVID Compendium for Global Marketers

    What actions are brands taking around the world? WFA has compiled stories from around the world from marketers, for marketers.

    Read more about "COVID Compendium for Global Marketers"
  12.    Nearly a third of advertisers pull back or consider pulling back from platforms
    Brand safetyBrand safety

    Nearly a third of advertisers pull back or consider pulling back from platforms

    A significant proportion of WFA members are reducing their spend with social media platforms as a result of concerns about policies…

    Read more about "Nearly a third of advertisers pull back or consider pulling back from platforms"