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  1. WHO DG calls for food marketing restrictions

    WFA News

    Read more about "WHO DG calls for food marketing restrictions"
  2. Brands get the message "loud and clear" from latest PageFair report on ad blocking

    WFA calls for industry action

    Read more about "Brands get the message "loud and clear" from latest PageFair report on ad blocking"
  3.    Webinar: Driving digital transformation through social newsrooms
    Media governance

    Webinar: Driving digital transformation through social newsrooms

    In this webinar, Antony Mayfield from Brilliant Noise talks about the pivotal role the newsroom has played as part of the digital…

    Read more about "Webinar: Driving digital transformation through social newsrooms"
  4.    Unlocking brand value with social communities
    ChannelsInfluencersInfluencersData & analytics

    Unlocking brand value with social communities

    Online brand communities can deliver unparalleled brand consumer engagement, loyalty and become a major force for driving revenue.…

    Read more about "Unlocking brand value with social communities"
  5. Search marketing trends: boom in social and mobile, greater centralisation, better use of insights

    WFA News

    Read more about "Search marketing trends: boom in social and mobile, greater centralisation, better use of insights"
  6. A brief post on briefs: 5 takeaways from our latest IMCFORUM in Miami

    After a promising launch in 2015, WFA held its second IMCFORUM in Miami earlier this month.

    Read more about "A brief post on briefs: 5 takeaways from our latest IMCFORUM in Miami"
  7. Brands broadly welcome new proposal to regulate EU audio-visual

    WFA News

    Read more about "Brands broadly welcome new proposal to regulate EU audio-visual"
  8.    A Brief Chat on Briefs
    Integrated marketing

    A Brief Chat on Briefs

     

    Read more about "A Brief Chat on Briefs"
  9.    Survey results on Managing ad testing
    Audience measurementData & analyticsData-driven marketing

    Survey results on Managing ad testing

    Research from our insights and market research community on the effectiveness, frequency and benefits of pre and post testing for…

    Read more about "Survey results on Managing ad testing"
  10. Australians launch new code for wagering marketing

    WFA News

    Read more about "Australians launch new code for wagering marketing"
  11. Malaysian association appoints new Council

    WFA News

    Read more about "Malaysian association appoints new Council"
  12. Belgian association recruits new Event and Partnership Manager

    WFA News

    Read more about "Belgian association recruits new Event and Partnership Manager"