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  1.    DGX meeting overview (September 2023, New York)
    Digital policy

    DGX meeting overview (September 2023, New York)

    Overview of the Digital Governance Exchange (DGX) meeting held in person on 27 September 2023

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  2.    Capability Forum Meeting Overview (October 2023)
    ChannelsMarketing capabilities

    Capability Forum Meeting Overview (October 2023)

    Overview of Capability Forum held remotely on 12th October 2023.

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  3.    Spotlight: An update on Google’s Privacy Sandbox
    Media governanceProgrammaticData collection & privacy

    Spotlight: An update on Google’s Privacy Sandbox

    The changing nature of data privacy is fundamentally redefining the way in which online audiences are measured and targeted by…

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  4.    Benchmark: Marketing Budget Setting

    Benchmark: Marketing Budget Setting

    WFA benchmark containing best practices of marketing budget setting.

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  5.    RAC Programme Meeting Overview (September 2023)
    Marketing to children

    RAC Programme Meeting Overview (September 2023)

    Meeting overview, presentations and briefings from WFA’s Responsible Advertising and Children (RAC) programme meeting on 20…

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  6.    Insight Forum Meeting Overview (September 2023)

    Insight Forum Meeting Overview (September 2023)

    From Insights to Foresights

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  7.    The Future of Media Agency Models: Change is Coming
    Agency evaluation & performanceAgency managementAgency remuneration & contractsAgency review & pitchingAgency rosters

    The Future of Media Agency Models: Change is Coming

    A new survey by WFA and MediaSense shows an overwhelming proportion of major multinational brands are looking to improve their…

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  8.    Top priorities for Global Marketer of the Year nominees

    Top priorities for Global Marketer of the Year nominees

    With nominations for WFA Global Marketer of the Year 2023 open until October 11, members of the expert jury were asked to share…

    Read more about "Top priorities for Global Marketer of the Year nominees"
  9.    Spotlight: The impact of AI on Production
    Marketing technologyAIMarketing technologyMarketing technology

    Spotlight: The impact of AI on Production

    Are we seeing genuine innovation or just greater efficiency?

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  10.    Recap of the WFA Webinar ‘Navigating the Pixel Pressure'
    Digital policy

    Recap of the WFA Webinar ‘Navigating the Pixel Pressure'

    Over recent months there has been mounting pressure on the use of tracking pixels and third party tags for behavioural advertising…

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  11.    Spotlight: Beyond ChatGPT - Practical use and innovation in marketing, e-commerce, and search with GenAI
    Marketing technologyMarketing technologyMarketing technology

    Spotlight: Beyond ChatGPT - Practical use and innovation in marketing, e-commerce, and search with GenAI

    Learn how GenAI is being rolled out in marketing across the globe.

    Read more about "Spotlight: Beyond ChatGPT - Practical use and innovation in marketing, e-commerce, and search with GenAI"
  12.    PAG Meeting Overview (September 2023)
    Digital policySelf-regulationMarketing law

    PAG Meeting Overview (September 2023)

    Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 19 September 2023.

    Read more about "PAG Meeting Overview (September 2023)"