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  1.    Media Agency Models & Remuneration 2019
    Agency remuneration & contractsMarketing procurementOrganisation & structure

    Media Agency Models & Remuneration 2019

    This report covers how 50 companies structure their global media agency relationships and how these relationships are expected to…

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  2.    Media Forum meeting overview (February 2019, Singapore)
    ProgrammaticMedia transformation

    Media Forum meeting overview (February 2019, Singapore)

    Overview of the Media Forum held on February 12th, 2019 in Singapore.

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  3.    DGX meeting overview (February 2019)
    Digital policy

    DGX meeting overview (February 2019)

    Overview of the Digital Governance Exchange (DGX) meeting held on February 7th, 2019 in California

    Read more about "DGX meeting overview (February 2019)"
  4.    Webinar: Global Agency Remuneration 2018
    Agency remuneration & contractsMarketing procurement

    Webinar: Global Agency Remuneration 2018

    A webinar covering some of the key findings from our joint study on Global Agency Remuneration with The Observatory…

    Read more about "Webinar: Global Agency Remuneration 2018"
  5.    Benchmark: Programmatic Practice & Proficiency in APAC
    ProgrammaticMarketing technologyDigital transformationMarketing technologyMarketing technology

    Benchmark: Programmatic Practice & Proficiency in APAC

    23 senior client-side marketers and leaders across the Asia Pacific Region provided their responses to 6 questions on programmatic…

    Read more about "Benchmark: Programmatic Practice & Proficiency in APAC"
  6.    Mastercard’s Raja Rajamannar named WFA Global Marketer of the Year

    Mastercard’s Raja Rajamannar named WFA Global Marketer of the Year

    The award to appoint the marketers who are making a difference for business and society

    Read more about "Mastercard’s Raja Rajamannar named WFA Global Marketer of the Year"
  7.    Webinar: The new frontier for ad fraud
    Ad fraud & verification

    Webinar: The new frontier for ad fraud

    In this webinar, Dr Augustine Fou, one of the world’s preeminent ad fraud researchers, joins WFA to explore where ad fraud is…

    Read more about "Webinar: The new frontier for ad fraud"
  8.    2019 Marketing Production Trends
    Marketing procurement

    2019 Marketing Production Trends

    Top advertising production trends in the industry that will affect the way content is produced this year across video, photography,…

    Read more about "2019 Marketing Production Trends"
  9.    Facebook and GDPR benchmark
    Digital policyData collection & privacy

    Facebook and GDPR benchmark

    This peer research gathered perspectives from WFA members about Facebook Pixel and the EU’s General Data Protection Regulation…

    Read more about "Facebook and GDPR benchmark"
  10.    DGX Benchmark on data privacy controls and audit frameworks
    Digital policyData collection & privacy

    DGX Benchmark on data privacy controls and audit frameworks

    Benchmark results from members on data privacy controls and audit frameworks

    Read more about "DGX Benchmark on data privacy controls and audit frameworks"
  11.    David Wheldon: The ground is changing but the basics remain the same
    Brand safetyBrand safetyMarketing capabilitiesOrganisation & structure

    David Wheldon: The ground is changing but the basics remain the same

    WFA President on why a complex operating environment shouldn't be a distraction from getting the basics right

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  12.    7 in 10 clients: changing remuneration models will improve relations with agencies
    Agency evaluation & performanceAgency managementAgency remuneration & contractsMarketing procurement

    7 in 10 clients: changing remuneration models will improve relations with agencies

    Use of performance and value-based remuneration continues to rise as advertisers put greater emphasis on outputs

    Read more about "7 in 10 clients: changing remuneration models will improve relations with agencies"