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Related content

1. 
   Benchmarks & surveys

   16 March 2020
   Agency managementMarketing procurement

   Survey: Global Category Management - Displays & Point-of-Sale

   WFA

   WFA Sourcing Forum survey on how members are managing challenges connected to Displays and Point-of-Sale (POS).

   Read more about "Survey: Global Category Management - Displays & Point-of-Sale"
2. 
   Case studies

   16 March 2020

   Iceland - Supermarkets and banks protect the vulnerable

   WFA

   That's why NHS workers go to Iceland

   Read more about "Iceland - Supermarkets and banks protect the vulnerable"
3. 
   Case studies

   16 March 2020

   Jameson - Love thy bartender

   WFA

   Pernod tosses a coin to Bartenders' Guild

   Read more about "Jameson - Love thy bartender"
4. 
   Case studies

   13 March 2020

   Diageo - Raising spirits (and Irish stout)

   WFA

   Guinness combats holiday blues by proudly wearing green

   Read more about "Diageo - Raising spirits (and Irish stout)"
5. 
   Case studies

   12 March 2020

   KFC - KFC stops finger lickin'

   WFA

   KFC pulls ad for contradicting public health advice

   Read more about "KFC - KFC stops finger lickin'"
6. 
   Event reports

   11 March 2020
   Digital policyData collection & privacy

   ePrivacy task force Meeting Overview (March 2020, Brussels)

   WFA

   Meeting materials for WFA members from the PAG ePrivacy task force meeting on March 2020.

   Read more about "ePrivacy task force Meeting Overview (March 2020, Brussels)"
7. 
   Benchmarks & surveysReports & whitepapers

   10 March 2020
   Audience measurementChannelsMedia transformationMarketing effectiveness

   Mind the Gap - 2020

   Ebiquity
   The 2020 Mind the Gap report by our partner Ebiquity focusses on three areas: a projection of TV audience figures up to 2025, whether…
   Read more about "Mind the Gap - 2020"
8. 
   Case studies

   10 March 2020

   Nielsen - FMCG: Fast-Monitoring Consumer Guidance

   WFA

   Nielsen keeps finger on the pulse of consumer behaviour

   Read more about "Nielsen - FMCG: Fast-Monitoring Consumer Guidance"
9. 
   Case studies

   9 March 2020

   Consumer Brands Association - Fighting price gouging

   WFA

   Association fights to freeze opportunistic price hikes on scarce essentials

   Read more about "Consumer Brands Association - Fighting price gouging"
10. 
    Benchmarks & surveys

    9 March 2020
    Agency evaluation & performanceAgency review & pitchingAgency rostersCreativity

    Benchmark: Creative agencies in EMEA and APAC

    WFA

    This WFA member benchmark covers recommendations for creative agencies in EMEA and APAC.

    Read more about "Benchmark: Creative agencies in EMEA and APAC"
11. 
    Case studies

    9 March 2020

    Nike - Bringing the gym home

    WFA

    Working (out) from home

    Read more about "Nike - Bringing the gym home"
12. 
    Benchmarks & surveys

    9 March 2020
    Organisation & structure

    Benchmark: Covid-19 Impact on Marketing

    WFA

    This WFA member benchmark covers how members are reacting to the Covid-19 crisis and if/how it has impacted their marketing…

    Read more about "Benchmark: Covid-19 Impact on Marketing"