Posts about Sourcing Forum

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1. 
   Benchmarks & surveys

   9 May 2019
   Agency evaluation & performanceAgency managementAgency review & pitchingMarketing procurement

   Global Content Production Ecosystem 2018

   WFA, APR

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2. 
   Event reports

   23 April 2019
   Marketing procurement

   Sourcing Forum meeting overview (March 2019)

   WFA

   Overview of the Sourcing Forum held on March 27th, 2019 in Lisbon.

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3. 
   Benchmarks & surveys

   16 April 2019
   Agency remuneration & contractsMarketing procurement

   Benchmark: Category management pass-through or 3rd party costs

   WFA

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4. 
   Benchmarks & surveys

   9 April 2019
   Agency rostersMarketing procurementOrganisation & structure

   Benchmark on sourcing post-production

   WFA

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5. 
   Benchmarks & surveys

   9 April 2019
   Marketing operationsMarketing procurementOrganisation & structure

   Benchmark on global sponsorship investments

   WFA

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6. 
   Benchmarks & surveys

   8 April 2019
   Agency evaluation & performanceAgency managementAgency rostersMarketing procurementOrganisation & structure

   Benchmark on Supplier Relationship Management (SRM) models

   WFA

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7. 
   Videos & webinars

   8 April 2019
   Marketing procurement

   Webinar: Marketing Production Trends for 2019

   WFA, APR

   Webinar with Advertising Production Resources (APR) on global marketing production trends for…

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8. 
   Reports & whitepapers

   4 April 2019
   Digital policySelf-regulationData & analytics

   Annual Report 2018

   WFA

   WFA's annual report with marketing, policy and event highlights from 2018.

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9. 
   Benchmarks & surveysVideos & webinars

   12 February 2019
   Agency remuneration & contractsMarketing procurement

   Webinar: Global Agency Remuneration 2018

   WFA, The Observatory

   A webinar covering some of the key findings from our joint study on Global Agency Remuneration with The Observatory…

   Read more about "Webinar: Global Agency Remuneration 2018"
10. 
    Press releasesReports & whitepapers

    31 January 2019
    Agency evaluation & performanceAgency managementAgency remuneration & contractsMarketing procurement

    7 in 10 clients: changing remuneration models will improve relations with agencies

    WFA

    Use of performance and value-based remuneration continues to rise as advertisers put greater emphasis on outputs

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11. 
    Benchmarks & surveys

    7 January 2019
    Agency remuneration & contractsAgency review & pitchingMarketing procurement

    Global Agency Remuneration 2018

    WFA, The Observatory

    This document contains the results of an online survey conducted in Q3 2018, which explored the evolution of global agency…

    Read more about "Global Agency Remuneration 2018"
12. 
    Videos & webinars

    14 December 2018
    Marketing procurement

    Webinar: Content Production Strategy Framework

    WFA, APR

    The rapidly changing content production landscape is forcing brands to create more content, faster, and with less budget. Making…

    Read more about "Webinar: Content Production Strategy Framework"