Posts about Sourcing Forum

Related content

1. 
   Benchmarks & surveys

   4 June 2024
   ProgrammaticMarketing procurement

   Benchmark: Programmatic models

   WFA

   WFA member benchmark exploring how members are structuring programmatic models

   Read more about "Benchmark: Programmatic models"
2. 
   Benchmarks & surveys

   17 May 2024
   Agency rostersMarketing procurement

   Benchmark: Panel service provider(s)

   WFA

   WFA member benchmark on how marketing procurement professionals are managing their panel service provider(s).

   Read more about "Benchmark: Panel service provider(s)"
3. 
   Benchmarks & surveys

   9 April 2024
   Marketing procurement

   Benchmark: Recommended social media agencies in South-East Europe

   WFA

   WFA member benchmark on recommended social media agencies in South-East Europe.

   Read more about "Benchmark: Recommended social media agencies in South-East Europe"
4. 
   Benchmarks & surveys

   25 March 2024
   AIMarketing procurement

   Benchmark: Content adaptation at scale using automation and GenAI

   WFA

   WFA member benchmark exploring how WFA members are adapting content at scale

   Read more about "Benchmark: Content adaptation at scale using automation and GenAI"
5. 
   Benchmarks & surveys

   1 March 2024
   Agency review & pitchingMarketing procurement

   Benchmark: Recommended PR agencies

   WFA

   WFA member benchmark on recommended PR agencies

   Read more about "Benchmark: Recommended PR agencies"
6. 
   Benchmarks & surveys

   1 March 2024
   Agency review & pitchingMarketing procurement

   Benchmark: recommended adaptation/translation agencies

   WFA

   WFA member benchmark on recommended adaptation/translation agencies, specifically those who can offer copywriting services…

   Read more about "Benchmark: recommended adaptation/translation agencies"
7. 
   Benchmarks & surveys

   29 February 2024
   Agency review & pitchingMarketing procurement

   Benchmark: Recommended market research sources of data

   WFA

   WFA member benchmark on recommended market research sources of data for market research agency benchmarks 

   Read more about "Benchmark: Recommended market research sources of data"
8. 
   Benchmarks & surveys

   27 February 2024
   Agency review & pitchingMarketing procurement

   Benchmark: Recommended POSM production companies

   WFA

   WFA member benchmark on recommended POSM production services across Europe

   Read more about "Benchmark: Recommended POSM production companies"
9. 
   Benchmarks & surveys

   27 February 2024
   Agency review & pitchingMarketing procurement

   Benchmark: Recommended packaging design agencies

   WFA

   WFA member benchmark on recommended packaging design agencies. 

   Read more about "Benchmark: Recommended packaging design agencies"
10. 
    5 February 2024
    Marketing procurement

    The year ahead for procurement

    Laura Forcetti

    Marketing procurement has clear priorities for 2024. Laura Forcetti, Director of Global Marketing Sourcing Services, identifies…

    Read more about "The year ahead for procurement"
11. 
    Benchmarks & surveys

    29 January 2024
    Agency review & pitchingGamingMarketing procurement

    Benchmark: recommended sponsorship activation partners

    WFA

    WFA member benchmark on recommended sponsorship activation partners, specifically landing in gaming, music and activating rights in…

    Read more about "Benchmark: recommended sponsorship activation partners"
12. 
    Benchmarks & surveys

    19 December 2023
    InfluencersInfluencersMarketing procurement

    Benchmark: end to end talent management process - in-housing vs outsourcing

    WFA

    WFA member benchmark exploring how marketing organisations manage their end-to-end talent process, with a focus whether they…

    Read more about "Benchmark: end to end talent management process - in-housing vs outsourcing"