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It’s the Most Contagious time of the year
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In the spotlight: RVD Turkey’s Süreyya Deniz
Meet Süreyya Deniz, Managing Director of RVD Turkey
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Brand reputation
What great brand stories can do for business
In a year where the technicalities and transparency issues of media came under severe scrutiny, great brand stories are a critical…
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Digital policyData collection & privacy
10 things you should know about GDPR
Not fully aware of the implications of GDPR? You’re not alone.
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Brand reputation
Web Summit 2017 round-up
“AI can be the best, or the worst thing, ever to happen to humanity,” warns Stephen Hawking during the opening night of…
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Marketing technologyBrand reputationMarketing technologyMarketing technology
Web Summit 2017 in 10 tweets
Some soundbites for marketers from this year’s Web Summit in Lisbon
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Consumer insight
Creating a culture of insights
Members of the global consumer insight community address how to develop companies into insights-led organisations.
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Data collection & privacy
And the buzzword at Festival of Marketing 2017 was…
…actually an acronym: GDPR. Standing for General Data Protection Regulation, EU’s new data rules are set to be one of…
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Digital transformation
Four lessons from dmexco
Whether dmexco replaces Cannes as the ‘go-to’ event on the marketing calendar remains to be seen, but there’s no…
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Consumer insight
Real insight from a virtual reality
The consumer insight community is realising some unexpected benefits from virtual reality.
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Media transformation
Expediting media change in China
Although now slowing, the media market in China has grown at a breakneck speed.
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Marketing capabilities
Five CMO lessons from Cannes
While many celebrated on the Croisette, the WFA gathered 25 leading CMOs together to identify ways to solve the big challenges…