Related content
- 
 Brand safetyChannelsBrand safetyAgency rostersCOVID Compendium for Global Marketers
Read more about "COVID Compendium for Global Marketers"What actions are brands taking around the world? WFA has compiled stories from around the world from marketers, for marketers.
 - 
 CreativityMarketing procurementWebinar: An introduction to the offshore market for creative production
Read more about "Webinar: An introduction to the offshore market for creative production"This webinar offers up-to-date insights on what to prioritise and consider when deciding on your offshore strategy for creative…
 - 
 Integrated marketingMarketing procurementSurvey: Shifting from physical to virtual events
Read more about "Survey: Shifting from physical to virtual events"This WFA member survey looks at how organisations are managing virtual events in light of Covid-19
 - 
 Brand reputationCMO lockdown learnings: how marketing can boost your brand
Read more about "CMO lockdown learnings: how marketing can boost your brand"A number of WFA CMO members provided insights to Campaign’s recent article on the need for marketing to supercharge the…
 - 
 Marketing operationsMajor multinationals keep global ad budgets in lockdown, WFA Covid-19 Response Tracker
Read more about "Major multinationals keep global ad budgets in lockdown, WFA Covid-19 Response Tracker"Some optimism as more than a quarter feel positive about the business environment for the next six months
 - 
 Agency remuneration & contractsMarketing operationsOrganisation & structureSurvey: Covid-19 global response (June 2020)
Read more about "Survey: Covid-19 global response (June 2020)"The third wave of research again gathered input from senior multinational marketers on how they are reacting to the ongoing global…
 - 
 Marketing procurementOrganisation & structureSourcing Forum meeting overview (June 2020)
Read more about "Sourcing Forum meeting overview (June 2020)"Overview of the Sourcing Forum held remotely on June 12th, 2020.
 - 
 ProgrammaticMarketing technologyMarketing operationsMarketing technologyData-driven marketingMarketing technologyWebinar+: Programmatic supply-chain transparency
Read more about "Webinar+: Programmatic supply-chain transparency"This webinar covers programmatic supply-chain transparency, following the publication of the ISBA & PWC UK study published…
 - 
 Marketing procurementOrganisation & structureBenchmark: Rights management for actors and music
Read more about "Benchmark: Rights management for actors and music"This WFA member benchmark covers the topic of rights/buyouts of actors and music composers and how to best manage this.
 - 
 Integrated marketingCapability Forum Overview (June, 2020)
Read more about "Capability Forum Overview (June, 2020)"Meeting overview and presentations from WFA’s Capability Forum meeting on 4 June 2020, which took place remotely.
 - 
 Agency managementOrganisation & structureCMO Forum meeting overview (June 2020)
Read more about "CMO Forum meeting overview (June 2020)"Overview of the CMO Forum held remotely on June 3, 2020.
 - 
 Brand purposeBrand reputationWhy did brands fail to pause ads on #BlackoutTuesday?
Read more about "Why did brands fail to pause ads on #BlackoutTuesday?"Brands have been pausing advertising activity at the slightest risk for years. Why then, asks WFA Global Diversity Ambassador,…