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Digital policyData collection & privacy
You can learn a lot from a dummy
It took over three decades for 90% of Americans to start buckling up, from only 14% in 1984. In the digital marketing world we don't…
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WFA position paper and responses to the EU public consultation on the Digital Services Act
Position paper and responses to the European Commission’s public consultation on the Digital Services Act package.
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Digital policyMarketing law
WFA draft responses to the EU public consultation on the EU Democracy Action Plan
Draft responses to the European Commission’s public consultation on the EU Democracy Action Plan
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Marketing law
Product placement under the revised AVMSD – Briefing note
A briefing note on the transposition of the revised Audiovisual Media Services Directive (AVMSD), and the extension of product…
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Unstereotype Alliance launches UK chapter
Signatories include 28 brands, agencies and industry associations such as ISBA, Advertising Association, Diageo, GSK, IPA, Kantar,…
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Digital policyData & analyticsData collection & privacy
Ad industry launches 'Partnership for Responsible Addressable Media'
Goal is to ensure a sustainable future of digital media for businesses and consumers
Governing group of industry leaders…
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Digital policyData collection & privacy
Three hot topics in digital policy
Privacy, content and ethics are critical issues for companies seeking to get one step ahead, says Gabrielle Robitaille, Digital…
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Dutch ad industry launches diversity fund and programme
bvA partners with other industry associations to help create a more diverse, inclusive and racism-free marketing industry in the…
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Time to stop covering up our diversity
We're at an important moment in the diversity conversation and understanding 'covering up' is part of unpacking that, says Jerry…
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Putting an end to racially-loaded terms in marketing
WFA CEO, Stephan Loerke, calls on the industry to change the narrative and to stop using terms such as 'whitelist' and 'blacklist'…
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Ad fraud & verificationMarketing to children
GCC association to LEAD change in the ad industry
ABG’s new initiative aims to provide a platform for marketers in the Gulf region to collaborate and share best practices to…
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Digital policyMarketing lawData collection & privacy
DGX meeting overview (July 2020)
Overview of the Digital Governance Exchange (DGX) meeting held remotely on 7 July, 2020.