Posts about Industry issues

Related content

1. 
   17 July 2024

   EU AI Act

   WFA

   WFA has developed a briefing on the EU AI Act, outlining the key provisions and potential implications for advertisers

   Read more about "EU AI Act"
2. 
   Briefings & position papers

   24 June 2024
   AI (Artificial Intelligence)AI

   Responsible AI principles

   WFA

   An overview of the most commonly adopted responsible AI principles guiding brands’ use of generative AI

    

   Read more about "Responsible AI principles"
3. 
   Event reports

   21 June 2024
   Digital policyMarketing law

   PAG Meeting Overview (June 2024)

   WFA

   Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 11 June 2024

   Read more about "PAG Meeting Overview (June 2024)"
4. 
   Benchmarks & surveys

   13 June 2024
   Diversity & Inclusion

   Survey: DEI in Content Production

   WFA

   WFA member survey exploring company maturity and practices related to DEI in content production.

   Read more about "Survey: DEI in Content Production"
5. 
   Event reports

   3 May 2024
   Digital policyAI

   AI Community meeting overview (April 2024)

   WFA

   Overview of the AI Community meeting held remotely on 24 April 2024.

   Read more about "AI Community meeting overview (April 2024)"
6. 
   22 April 2024
   Digital policyMarketing law

   The DSA implementation and enforcement tracker

   WFA

   A tracker of the implementation measures taken by key online platforms to meet the advertising-related obligations in the EU’s…

   Read more about "The DSA implementation and enforcement tracker"
7. 
   Event reports

   8 April 2024
   Digital policyMarketing law

   TPA Taskforce overview (April 2024)

   WFA

   Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 4 April 2024

   Read more about "TPA Taskforce overview (April 2024)"
8. 
   Event reports

   21 March 2024
   Digital policy

   DGX meeting overview (March 2024)

   WFA

   Overview of the Digital Governance Exchange meeting held in London on 14 March 2024.

   Read more about "DGX meeting overview (March 2024)"
9. 
   Benchmarks & surveys

   13 March 2024

   WFA Benchmark: Environmental Claims findings report

   WFA

   WFA member benchmark on green claims and how brands are navigating increasing scrutiny

   Read more about "WFA Benchmark: Environmental Claims findings report"
10. 
    6 March 2024
    Marketing to children

    RAC Programme Meeting Overview (February 2024)

    WFA

    Meeting overview, presentations and briefings from WFA’s Responsible Advertising and Children (RAC) programme meeting on 21…

    Read more about "RAC Programme Meeting Overview (February 2024)"
11. 
    Event reports

    29 February 2024
    Digital policyMarketing law

    PAG Meeting Overview (February 2024)

    WFA

    Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 20 February 2024

    Read more about "PAG Meeting Overview (February 2024)"
12. 
    Reports & whitepapers

    26 February 2024
    Marketing technologyMarketing technologyData collection & privacyData-driven marketingMarketing effectivenessMarketing technology

    Brands are trailing on data transformation

    Tom Ashby

    If there’s one key learning from the latest WFA research on data transformation, it’s that too few companies have yet…

    Read more about "Brands are trailing on data transformation"