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Agency evaluation & performanceAgency remuneration & contractsMarketing procurementOrganisation & structure
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Agency managementAgency remuneration & contractsMarketing procurement
Benchmark on payment terms regulations for marketing products and services
WFA member benchmark. For additional details, please log in.
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Agency managementAgency remuneration & contractsMarketing procurement
Remuneración de agencias Latam
El presente estudio tiene como objetivo entregar una mirada actual a la forma en la que los anunciantes remuneran a sus agencias en…
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Agency managementAgency remuneration & contractsMarketing procurement
Benchmark on Production Pre-payments
WFA member benchmark. For additional details, please log in.
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Agency managementAgency remuneration & contracts
Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)
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Agency evaluation & performanceAgency managementAgency remuneration & contractsIntegrated marketingMarketing operations
Survey on Influencer Marketing
WFA member survey. For additional details, please log in.
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Ad fraud & verificationAudience measurementAd blockingAgency evaluation & performanceAgency remuneration & contractsData & analytics
Survey results: Paying for 3rd party verification
WFA member survey. For additional details, please log in.
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Agency evaluation & performanceAgency remuneration & contractsMarketing procurement
Best practice: global media transparency & contracts (2017)
Challenges with contracts, transparency and remuneration are considerable and commonplace among members. The Transparency…
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ProgrammaticMedia measurementAgency evaluation & performanceAgency remuneration & contractsData & analytics
Programmatic management fee benchmarking
WFA member benchmark. For additional details, please log in.
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Agency evaluation & performanceAgency managementAgency remuneration & contractsMarketing procurement
Survey results on Agency evaluation
WFA member survey. For additional details, please log in.