Posts about Agency performance

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1. 
   Benchmarks & surveys

   9 October 2017
   Media governanceAgency evaluation & performanceMarketing procurementOrganisation & structure

   Survey on Global internal media structure & organisation

   WFA

    WFA member survey. For additional details, please log in.

   Read more about "Survey on Global internal media structure & organisation"
2. 
   Videos & webinars

   3 October 2017
   Agency evaluation & performance

   Webinar: Agency evaluations

   WFA, Decideware

   In this webinar, Richard Benyon, CEO of Decideware, will share results from the latest WFA survey on trends in managing and…

   Read more about "Webinar: Agency evaluations"
3. 
   Benchmarks & surveys

   12 September 2017
   Agency managementAgency rostersMarketing procurementOrganisation & structure

   Marketing Procurement Category Tree

   WFA

   WFA member survey. For additional details, please log in.

   Read more about "Marketing Procurement Category Tree"
4. 
   Benchmarks & surveys

   9 August 2017
   Agency review & pitchingMarketing procurementData & analytics

   Choosing a Digital Asset Management (DAM) System

   WFA

   WFA member survey. For additional details, please log in.

   Read more about "Choosing a Digital Asset Management (DAM) System"
5. 
   Benchmarks & surveys

   30 June 2017
   Agency review & pitchingMarketing procurement

   Survey results on sourcing experiential and marketing materials

   WFA, InnerWorkings

   WFA member survey. For additional details, please log in.

   Read more about "Survey results on sourcing experiential and marketing materials"
6. 
   Benchmarks & surveys

   26 June 2017
   Agency managementAgency review & pitchingData & analyticsData-driven marketing

   Benchmark on recommended Digital Analytics Agencies

   WFA

   WFA member benchmark. For additional details, please log in.

   Read more about "Benchmark on recommended Digital Analytics Agencies"
7. 
   Benchmarks & surveys

   14 June 2017
   Media measurementAgency managementAgency review & pitchingMarketing procurementData & analyticsData-driven marketing

   Benchmark on Suppliers of research-based copy-testing of digital ads

   WFA

    WFA member benchmark. For additional details, please log in.

   Read more about "Benchmark on Suppliers of research-based copy-testing of digital ads"
8. 
   Benchmarks & surveys

   7 June 2017
   Ad fraud & verificationAudience measurementAd blockingAgency evaluation & performanceAgency remuneration & contractsData & analytics

   Survey results: Paying for 3rd party verification

   WFA

    WFA member survey. For additional details, please log in.

   Read more about "Survey results: Paying for 3rd party verification"
9. 
   Benchmarks & surveys

   7 June 2017
   Brand safetyBrand safetyAgency managementInfluencersInfluencersIntegrated marketingBrand reputationOrganisation & structure

   Survey on Social Media & Social Content Management 2017

   WFA

    WFA member survey. For additional details, please log in.

   Read more about "Survey on Social Media & Social Content Management 2017"
10. 
    Benchmarks & surveys

    24 May 2017
    Agency managementAgency review & pitchingInfluencersInfluencersIntegrated marketingMarketing procurement

    Benchmark on recommended influencer agencies

    WFA

    WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on recommended influencer agencies"
11. 
    Benchmarks & surveys

    24 May 2017
    Agency evaluation & performanceAgency review & pitchingIntegrated marketingMarketing procurement

    Benchmark on Integrated Production

    WFA

    WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on Integrated Production"
12. 
    Reports & whitepapers

    7 April 2017
    Agency evaluation & performanceAgency remuneration & contractsMarketing procurement

    Best practice: global media transparency & contracts (2017)

    WFA

     Challenges with contracts, transparency and remuneration are considerable and commonplace among members. The Transparency…

    Read more about "Best practice: global media transparency & contracts (2017)"