Posts about Agencies & Partners

Related content

1. 
   Opinions

   2 February 2022

   7 partner predictions for 2022

   WFA

   Seven of WFA’s strategic partners reflect on what will define marketing for the year…

   Read more about "7 partner predictions for 2022"
2. 
   Videos & webinars

   21 January 2022
   Consumer insight

   Spotlight: The Rise of Chinese brands - Why is it important for businesses in and outside of China

   WFA

   Explanations behind the rise of Chinese brands and why it is important to businesses in and outside of…

   Read more about "Spotlight: The Rise of Chinese brands - Why is it important for businesses in and outside of China"
3. 
   Opinions

   16 December 2021

   12 predictions for 2022

   WFA

   From creativity to platform regulation, ‘Metamania’ to the golden ‘square’ of marketing, the WFA team share…

   Read more about "12 predictions for 2022"
4. 
   Reports & whitepapers

   9 December 2021
   Agency review & pitching

   Brand investment decisions: evolving beyond working / non-working

   WFA, MediaSense

   Recent research amongst the WFA network and led in partnership with MediaSense, revealed huge appetite to evolve the conventional…

   Read more about "Brand investment decisions: evolving beyond working / non-working"
5. 
   Event reports

   2 December 2021
   Agency evaluation & performanceAgency management

   China Media Forum Meeting Overview (Dec 2021)

   WFA

   Overview of the Media Forum held on 2 Dec, 2021.

   Read more about "China Media Forum Meeting Overview (Dec 2021)"
6. 
   Videos & webinars

   19 November 2021
   Agency rosters

   Spotlight: Implementing effective supplier diversity programs

   WFA

   Verizon and Flock Associates provide practical guidance and a free toolkit to help brands improve supplier diversity and…

   Read more about "Spotlight: Implementing effective supplier diversity programs"
7. 
   Benchmarks & surveys

   8 November 2021
   Agency evaluation & performance

   Benchmark: Recommended Training Providers

   WFA

   A member of the Marketing Capability Forum is looking for recommended partners that offer live virtual learning programmes for…

   Read more about "Benchmark: Recommended Training Providers"
8. 
   Benchmarks & surveys

   1 November 2021
   Marketing procurement

   Benchmark: Media spend on agency fees in South East Asia

   WFA

   WFA member survey for Media spend on agency fees in South East Asia markets 

   Read more about "Benchmark: Media spend on agency fees in South East Asia"
9. 
   Benchmarks & surveysGuides & templates

   25 October 2021
   Agency review & pitchingAgency rosters

   Benchmark: Pitch Consultant Selection Criteria

   WFA

   WFA member benchmark and scorecard template on Pitch Consultant Selection

   Read more about "Benchmark: Pitch Consultant Selection Criteria"
10. 
    Event reports

    24 October 2021
    InfluencersInfluencersConsumer insight

    Insight Forum Overview (October 2021)

    WFA

    Meeting overview from WFA’s Insight Forum meeting on 13 October 2021, which took place remotely.

    Read more about "Insight Forum Overview (October 2021)"
11. 
    Benchmarks & surveys

    22 October 2021
    ProgrammaticAgency managementAgency remuneration & contractsMarketing operations

    Benchmark: Digital in-housing from agency point of view

    WFA

    WFA benchmark on In-housing Digital Media, from agencies' point of view

    Read more about "Benchmark: Digital in-housing from agency point of view"
12. 
    Benchmarks & surveys

    16 September 2021

    Benchmark: Sustainability & Marketing Consultants

    WFA

    WFA member benchmark on recommended sustainability and marketing consultants.

    Read more about "Benchmark: Sustainability & Marketing Consultants"