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Advertising Age report: Ad investment per top 100 US marketers
Date: 29/12/2008
AdAge has published an online interactive report detailing ad spend across categories for the top 100 US advertisers. It features detailed spend by media across major brands, showing % change year on year.
The Marketer Trees report also shows the main agencies used by each advertiser, across all of its divisions.
Click here to access: http://adage.com/marketertrees08update/
WFA collates data on global ad spend and media trends to help members understand market conditions and communications investment around the world. For more information please contact [email protected]