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International Partners
Back to NYC 2012Contagious
Contagious is a total communications resource for the global marketing community. Contagious' award-winning quarterly publication and DVD has become a showcase of the most important ideas in communications. Contagious also offers unique online intelligence resources, an events & consultancy service, in-depth special reports and bespoke intelligence feeds for advertisers and agencies.
Warc
Warc.com is a trusted global marketing information resource, recognised for the provision of the latest in-depth information and cutting edge thinking. We collect, collate, edit and synthesize, saving you time and keeping you one step ahead. Warc has customers in more than 100 countries around the world, including Unilever, Vodafone, Coca-Cola, Diageo, GlaxoSmithKline and Sony. Warc helps them:
- Profit from a bank of 6,000 effectiveness case studies on all main regions, industries and campaign objectives
- Build communications strategy on proven approaches and latest thinking
- Forecast advertising expenditure trends
- Understand how competitors run their marketing communications
Read what our clients say about Warc or visit www.warc.com/trial for a free trial.
Ebiquity
Ebiquity are marketing performance management specialists. We help clients improve their media and marketing return-on-investment across all channels, both paid and unpaid.
No one else can help clients answer all these questions and more...
- What are my competitors communications strategies, and what can I learn from them?
- How well is my media agency planning and buying, and how can I improve it?
- What's my optimal budget allocation by channel?
- How do I optimize my digital media performance?
- What was value of my sponsorship coverage and did it deliver value? ... and now through our acquisition of Echo Research%u2026
- How are my business and my brands perceived among my stakeholder groups?
With offices in 14 countries, including 2 in the US, we work with over 1,000 clients including 85 of the top 100 global advertisers.
GlobalAdSource
GlobalAdSource is an extensive, searchable advertising database with over 12 million advertisements from over 60 countries across 5 media types. GlobalAdSource's extensive collection of advertising creative can help you analyze the reach of your advertising content to the world -- and bring the world's advertising to your desktop. Specifically designed for global advertisers and global advertising agencies, GlobalAdSource is an essential tool for advertising intelligence, competitive monitoring and even creative inspiration. GlobalAdSource.com – Know More.
Initiative
Initiative is a performance-led media communications company. Initiative believes that all marketing should be performance-driven. Data, analytics, insight and innovation are central to all our services, and we hold ourselves fully accountable to client business goals. This commitment to performance is at the heart of Initiative's unique process and culture. Owned by the Interpublic Group, Initiative is part of media management group Mediabrands and a partner of Magna, IPG's centralized media negotiation entity. Initiative employs more than 2500 talented professionals, working in 89 offices across 71 markets, worldwide. Initiative's comprehensive range of performance-led communications services include: research and insight, media planning and buying, digital communications solutions, content creation, and evaluation and accountability services.
Marketing First Forum
Marketers are facing increasing complexity in channels, markets and the engagement of customers to their brands. Marketing FIRST Forum (M1F) is a distributed thought leadership collective of like-minded strategic marketing management professionals around the world. Our offering is simple assisting marketers on global marketing excellence through local knowhow and effectiveness, with a seamless unified offering - through tools, processes and methodologies - often mirroring our clients own business unit structures. Thus, as a united team we work efficiently and effectively to the benefit of our clients in structuring, managing and monitoring their marketing communications channels and service providers.
www.m1f.org
Freedman International
We are experts in taking marketing global, working with leading brands wishing to streamline or centralize their marketing activities.
Over the last 20 years, we have developed a distinctive combination of skills and services, enabling our clients to make significant improvements in both the management and cost effectiveness of their international marketing.
We deliver these quantum leaps in efficiency and impact via three complementary business capabilities – global campaign implementation, marketing operations consulting and technology platforms.
We are independent and entrepreneurial. We tailor our solutions, always informed by our clients' overall strategic ambitions. With offices in USA, Europe and Asia, we are well placed to save our clients time and money while improving consistency and control.
Future Foundation
Future Foundation is a leading international consumer futures business. We specialise in making our clients' organisations more effective.
Fundamentally, it is nVision – our robust programme of proprietary research – which provides clients not only with the grounding and confidence to anticipate the likely impact of the evolving consumer environment and to identify new market opportunities but to craft more effective brand communications. Essentially therefore, we are employed to provide clarity, reduce risk and inspire creativity.
Our nVision service comes in three flavours – UK, Europe & Global. We also offer strategic consultancy services; from creative futures & innovation to thought leadership & tactical planning.
For more information or to find out more about the 150 brands and agencies that rely on our consumer insight services, please visit www.futurefoundation.net