The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.
National Associations overview
National Associations Council
Contact
Chairperson
Henriette van Swinderen
Director, bvA (the Netherlands)
WFA Contact
Events
WFA National Association member-only content
The content in this section is only available to WFA National Association members. If your company is a WFA National Association member, please log in or create an account to use it.
Updates & industry initiatives from the NAC network
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Media governance
WFA Global Marketer Week 2018 to take place in Tokyo
Read more about "WFA Global Marketer Week 2018 to take place in Tokyo"Event returns to Asia on 15-18 May following Kuala Lumpur (2016) and Beijing (2011)
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Global marketers committed to increase online ad spend
Read more about "Global marketers committed to increase online ad spend"Two thirds of big brands committed to increase online ad spend despite growing concerns around viewability, fraud and basic…
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State of the Union at Global Marketer Week 2017
Read more about "State of the Union at Global Marketer Week 2017"David Wheldon, WFA President, CMO RBS
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WFA announces changes to global leadership team
Read more about "WFA announces changes to global leadership team"New appointments to Executive Committee from AirAsia, Coty, Emirates, L’Oréal and RB
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Mars, Unilever and Lego leading public affairs session at Global Marketer Week
Read more about "Mars, Unilever and Lego leading public affairs session at Global Marketer Week"Global Marketer Week 2017 in Toronto will kick off with a public affairs session on 25 April to discuss the biggest policy…
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Zimbabwe debunks ad industry myths
Read more about "Zimbabwe debunks ad industry myths"MAZ Zimbabwe holds annual marketers luncheon
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British advertisers tackle media challenges
Read more about "British advertisers tackle media challenges"ISBA UK holds 29th edition of annual conference
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Spain creates industry committee for better advertising practices online
Read more about "Spain creates industry committee for better advertising practices online"AEA Spain holds first meeting of advertising industry committee
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Swedish advertisers name new marketing lead
Read more about "Swedish advertisers name new marketing lead"Swedish Advertisers appoint Ulf Hermansson Samell as marketing director
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German association welcomes first digital lead
Read more about "German association welcomes first digital lead"OWM Germany appoints Jenny Görlich as head of digital
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Uruguayan advertisers elect new board
Read more about "Uruguayan advertisers elect new board"Ignacio Rossi is the new president of CAU Uruguay
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Japanese association appoints new board
Read more about "Japanese association appoints new board"JAA Japan re-elects Masatoshi Ito as President
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Brazilian association CEO in Marketing Hall of Fame
Read more about "Brazilian association CEO in Marketing Hall of Fame"ABA Brazil's Sandra Martinelli added to the Brazilian Marketing Hall of Fame
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Digital policyCoalition for Better Ads releases initial Better Ads standards in North America and Europe
Read more about "Coalition for Better Ads releases initial Better Ads standards in North America and Europe"Initial Ad Standards are based on comprehensive research involving more than 25,000 consumersSix desktop and 12 mobile web ad…
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Digital policyAd blocking
WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke
Read more about "WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke"Stephan Loerke, WFA CEO, in relation to the release of initial Better Ads Standards for desktop and mobile web in North America and…
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Digital policyAd blocking
WFA statement on Coalition for Better Ads standards
Read more about "WFA statement on Coalition for Better Ads standards"Stephan Loerke, WFA CEO, in relation to the release of initial Better Ads Standards for desktop and mobile web in North America and…
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WFA recruits two new staff members
Read more about "WFA recruits two new staff members"Rebecka Allén joins WFA's public affairs team
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Norway celebrates marketing effectiveness
Read more about "Norway celebrates marketing effectiveness"ANFO Norway holds annual effective marketing awards
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Spain invests more in digital marketing
Read more about "Spain invests more in digital marketing"AEA Spain publishes findings of its Digital Barometer
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Philippine association welcomes new president and board
Read more about "Philippine association welcomes new president and board"Adi Timbol-Hernandez is the new president of PANA Philippines
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New Zealand advertisers forecast year ahead for marketing
Read more about "New Zealand advertisers forecast year ahead for marketing"ANZA New Zealand identifies seven predictions for marketing in 2017
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A leap forward on media transparency in the UK
Read more about "A leap forward on media transparency in the UK"UK's biggest independent media agency group plans to adopt ISBA UK's framework media services contract
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Value of advertisingIreland identifies economic value of marketing
Read more about "Ireland identifies economic value of marketing"AAI Ireland releases Marketing Multiplied report
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Peruvian ad industry optimistic for 2017
Read more about "Peruvian ad industry optimistic for 2017"ANDA Peru holds annual associates luncheon