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Organisation & structure
Survey on regional marketing structures
This research was created to draw a picture of regional marketing structures, roles and responsibilities.
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RAC - Meeting presentation - September 21, 2016
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Agency evaluation & performanceAgency remuneration & contracts
Survey on Global Ad Server Management
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Agency managementOrganisation & structure
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The objective of this study is to shed some light on the challenges and potential opportunities regarding big brands and ad/mar-tech…
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The changing role of the CMO
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