Items per label

Related content

1. 
   Case studies

   3 April 2020

   Kantar - Don't go silent

   WFA

   How to read the room at this time

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2. 
   Case studies

   3 April 2020

   United Nations - UN calling

   WFA

   Your world needs you to inspire healthy practices

   Read more about "United Nations - UN calling"
3. 
   Case studies

   3 April 2020

   L’Oréal, Essity, Reckitt Benckiser - Sending the right message

   WFA

   Brands unite to advise customers on sensible shopping

   Read more about "L’Oréal, Essity, Reckitt Benckiser - Sending the right message"
4. 
   Press releases

   3 April 2020
   Agency review & pitching

   WFA announces changes to global leadership team

   WFA

   New appointments to Executive Committee from Just Eat, Pernod Ricard, Sanofi and TATA

   Unilever’s David Porter and…

   Read more about "WFA announces changes to global leadership team"
5. 
   Videos & webinars

   2 April 2020
   ChannelsCreativityConsumer insightMarketing effectiveness

   Webinar: How advertising lost sight of creativity and what to do about it

   WFA

   System1's Orlando Wood introduces his bestselling book with the IPA, ‘Lemon : How the Advertising Brain Turned Sour’…

   Read more about "Webinar: How advertising lost sight of creativity and what to do about it"
6. 
   Benchmarks & surveys

   2 April 2020
   Agency remuneration & contractsMarketing operationsOrganisation & structure

   Survey: Covid-19 global response (March 2020)

   WFA

   This survey gathered input from senior multinational marketers on how they are reacting to the global Covid-19 epidemic.

   Read more about "Survey: Covid-19 global response (March 2020)"
7. 
   Case studies

   2 April 2020

   Modsy - Working from home like they do on TV

   WFA

   AR gives your home office a facelift

   Read more about "Modsy - Working from home like they do on TV"
8. 
   Videos & webinars

   2 April 2020
   ChannelsMarketing operations

   Webinar+: Crisis clinic - Managing your media in the Covid epidemic

   WFA, DigitalDecisions, Ebiquity

   This interactive webinar and clinic with WFA, Digital Decisions and Ebiquity offers the chance to to hear how consultants are…

   Read more about "Webinar+: Crisis clinic - Managing your media in the Covid epidemic"
9. 
   Opinions

   31 March 2020
   Agency evaluation & performanceAgency managementAgency remuneration & contractsAgency review & pitching

   Value at the time of the virus

   Laura Forcetti

   Marketing procurement can help brands and their agencies in this rapidly-changing environment. Laura Forcetti, WFA’s Global…

   Read more about "Value at the time of the virus"
10. 
    Case studies

    31 March 2020

    WFA Webinar - Seven tips for sourcing

    WFA

    Adding value in a time of crisis

    Read more about "WFA Webinar - Seven tips for sourcing"
11. 
    Case studies

    31 March 2020

    Hasbro - Bringing home the fun

    WFA

    Instead of Nerfing advertising, Hasbro Play-does it online

    Read more about "Hasbro - Bringing home the fun"
12. 
    Case studies

    30 March 2020

    Global Data Bank - Advice in a crisis

    WFA

    An offer for WFA members

    Read more about "Global Data Bank - Advice in a crisis"