Related content
- 
 Brand purposeBrand reputationOrganisation & structure Brand purposeBrand reputationOrganisation & structureMy top 10 take-outs from talking to marketing's brightest mindsRead more about "My top 10 take-outs from talking to marketing's brightest minds"The biggest brains in marketing offer their top tips to smarter, more effective marketing. David Wheldon highlights 10 great pieces… 
- 
  Spotlight: Think with Google - Evolving the role of apps for Businesses in APACRead more about "Spotlight: Think with Google - Evolving the role of apps for Businesses in APAC"Repositioning apps for Businesses in APAC. 
- 
 Brand purposeMarketing operationsOrganisation & structure Brand purposeMarketing operationsOrganisation & structureWFA Better Marketing Pod Ep 19: On redefining creative excellence with David DrogaRead more about "WFA Better Marketing Pod Ep 19: On redefining creative excellence with David Droga"WFA podcast host, David Wheldon, speaks with David Droga, CEO and Creative Chairman of Accenture Song, about his journey from the… 
- 
 Marketing capabilities Marketing capabilitiesSpotlight: Navigating global media demand and pricing trends – July 2022Read more about "Spotlight: Navigating global media demand and pricing trends – July 2022"Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends in the second half of… 
- 
 Marketing technologyMarketing capabilitiesMarketing technologyMarketing effectivenessMarketing technology Marketing technologyMarketing capabilitiesMarketing technologyMarketing effectivenessMarketing technologyChina Forum (July 2022)Read more about "China Forum (July 2022)"Building on the recent WFA study Global eCommerce and Marketing, this Forum turns the spotlight to China and how… 
- 
 Marketing procurement Marketing procurementSpotlight: The rise of freelance talentRead more about "Spotlight: The rise of freelance talent"Freelancing has exploded in popularity in the past years, with companies struggling to source talent and fill vacancies, and… 
- 
 Brand safetyDigital policyBrand safetyDiversity & InclusionData collection & privacy Brand safetyDigital policyBrand safetyDiversity & InclusionData collection & privacyWFA Better Marketing Pod Ep 18: Cannes Special with Rupen DesaiRead more about "WFA Better Marketing Pod Ep 18: Cannes Special with Rupen Desai"WFA podcast host, David Wheldon, speaks with Rupen Desai, Global Chief Marketing Officer at Dole Sunshine Company, about brands… 
- 
 Brand safetyDigital policyBrand safetyDiversity & InclusionData collection & privacy Brand safetyDigital policyBrand safetyDiversity & InclusionData collection & privacyWFA Better Marketing Pod Ep 17: Cannes Special with Matt BrittinRead more about "WFA Better Marketing Pod Ep 17: Cannes Special with Matt Brittin"WFA podcast host, David Wheldon, speaks with Matt Brittin, EMEA President at Google, about about brand safety, more inclusive… 
- 
 Marketing technologyMarketing technologyMarketing technology Marketing technologyMarketing technologyMarketing technologyMedia Forum APAC (June 2022) eCommerce in South-East AsiaRead more about "Media Forum APAC (June 2022) eCommerce in South-East Asia"Building on the recent WFA study Global eCommerce and Marketing, this Forum continues the conversations around eCommerce with a… 
- 
 Brand purpose Brand purposeSpotlight: Counting the (Carbon) CostRead more about "Spotlight: Counting the (Carbon) Cost"With sustainability increasingly becoming a key priority for advertisers, the measurement of their carbon footprint and the… 
- 
 Brand purposeBrand reputationData-driven marketingMarketing effectiveness Brand purposeBrand reputationData-driven marketingMarketing effectivenessWFA Better Marketing Pod Ep 16: On the science of marketing with Professor Byron SharpRead more about "WFA Better Marketing Pod Ep 16: On the science of marketing with Professor Byron Sharp"WFA podcast host, David Wheldon, speaks with Professor Byron Sharp, Director of the Ehrenberg-Bass Institute and author of How… 
- 
  Webinar: Dark Patterns and Advertising RegulationRead more about "Webinar: Dark Patterns and Advertising Regulation"On 19 May 2022 WFA hosted a webinar with the objective to shed light on dark patterns and how the advertising industry can come… 
