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Agency managementAgency rosters
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ChannelsBrand purposeBrand reputation
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Agency managementAgency remuneration & contractsAgency review & pitchingOrganisation & structure
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Study on global effective agency management looks at what agency management currently looks like, what are the issues arising, and…
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Agency management
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InfluencersInfluencersIntegrated marketing
Working with celebrities and influencers in China
White papers on KOL (Key Opinion Leaders) market practices and measuring the effectiveness of celebrity and TV sponsorships in…