Posts about Opinions

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1. 
   Opinions

   14 August 2018

   Global CMO Insights from Cannes

   WFA

   In Cannes this year, the WFA, with the help of The Economist Group, talked to a number of CMOs about their priorities and challenges…

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2. 
   Opinions

   26 July 2018

   Global CMO insights from Cannes

   WFA

   Produced with the help of The Economist Group

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3. 
   Opinions

   20 July 2018

   In the spotlight: ANDA Chile’s Fernando Mora

   WFA

   Meet Fernando Mora, President of ANDA

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4. 
   Opinions

   10 July 2018
   Data collection & privacy

   Life after GDPR: what next for the advertising industry?

   Catherine Armitage

   Two months have passed since GDPR came into effect and brands are facing up to the consequences it brings for digital marketing.

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5. 
   Opinions

   29 June 2018
   Agency management

   Notes from the beach: the evolution of partnerships

   Rob Dreblow

   No matter how much rosé-fuelled backslapping, any event which brings partners together to champion and elevate creativity and…

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6. 
   Opinions

   28 June 2018
   Brand safetyBrand safetyData collection & privacy

   Taking the brand safety agenda forward

   WFA

   WFA signs MoU on Online Advertising and Intellectual Property Rights

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7. 
   Opinions

   28 June 2018
   Marketing procurement

   Growing pains: Marketing procurement is moving beyond the ‘misunderstood teenager’ years

   Laura Forcetti

   It’s clear that there are big opportunities for marketing procurement to fundamentally change the perception of the…

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8. 
   Opinions

   18 June 2018

   In the spotlight: APAN Portugal’s Manuela Botelho

   WFA

   Meet Manuela Botelho, Secretary General of APAN

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9. 
   Opinions

   5 June 2018

   The case for unstereotyping ads

   Stephan Loerke

   The industry needs to move with the times in terms of gender portrayal. And it is not just a 'nice to have'.

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10. 
    Opinions

    27 April 2018

    In the spotlight: Union des marques France’s Jean-Luc Chetrit

    WFA

    Meet Jean-Luc Chetrit, Director General of Union des marques

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11. 
    Opinions

    26 April 2018

    Let's unstereotype it

    Stephan Loerke

    The Unstereotype Alliance, the UN Women-led initiative aimed at breaking down stereotypes in advertising, held an event in New York…

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12. Opinions

    21 April 2018
    Self-regulation

    A new dawn for ad standards in Colombia

    Stephan Loerke

    I was in Bogotá in early April for a two-day visit where our local association is orchestrating the relaunch of industry-led…

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