Posts about Media Forum

Related content

1. 
   Event reports

   27 October 2021
   Audience measurementMarketing effectiveness

   Media Forum Meeting Overview (27th October 2021)

   WFA

   Meeting overview and presentations from WFA’s Media Forum on 27 October 2021.

   Read more about "Media Forum Meeting Overview (27th October 2021)"
2. 
   Benchmarks & surveysGuides & templates

   25 October 2021
   Agency review & pitchingAgency rosters

   Benchmark: Pitch Consultant Selection Criteria

   WFA

   WFA member benchmark and scorecard template on Pitch Consultant Selection

   Read more about "Benchmark: Pitch Consultant Selection Criteria"
3. 
   Benchmarks & surveys

   22 October 2021
   ProgrammaticAgency managementAgency remuneration & contractsMarketing operations

   Benchmark: Digital in-housing from agency point of view

   WFA

   WFA benchmark on In-housing Digital Media, from agencies' point of view

   Read more about "Benchmark: Digital in-housing from agency point of view"
4. 
   Videos & webinars

   15 October 2021
   Media governanceProgrammaticData collection & privacy

   Spotlight: Preparing for digital media’s privacy-first future | Episode 2

   WFA

   The changing nature of data privacy is fundamentally redefining the way in which online audiences are measured and targeted by…

   Read more about "Spotlight: Preparing for digital media’s privacy-first future | Episode 2"
5. 
   Benchmarks & surveys

   6 October 2021
   ChannelsMarketing effectiveness

   Benchmark: Campaign monitoring best practices

   WFA

   WFA member benchmark on Campaign Monitoring Best Practices

   Read more about "Benchmark: Campaign monitoring best practices"
6. 
   Event reports

   29 September 2021
   Audience measurementMedia governanceMedia transparency

   Media Forum Meeting Overview (29th September 2021)

   WFA

   Meeting overview and presentations from WFA’s Media Forum on 29 September 2021.

   Read more about "Media Forum Meeting Overview (29th September 2021)"
7. 
   Press releasesBenchmarks & surveys

   8 September 2021
   Media governance

   Capability gaps creating significant challenges for large advertisers, WFA research

   WFA

   eCommerce, measurement, transparency, in-housing and ESG are all areas where current performance and capability fails to match…

   Read more about "Capability gaps creating significant challenges for large advertisers, WFA research"
8. 
   Briefings & position papers

   3 August 2021
   Media governanceMarketing law

   Briefing: New Mexican media transparency law

   WFA

   A new Mexican Media Transparency Law was published in the Federal Official Diary on April 30th, 2021 and goes into effect in early…

   Read more about "Briefing: New Mexican media transparency law"
9. 
   Benchmarks & surveys

   2 August 2021
   Media governanceMarketing operations

   The Media Capability Gap

   WFA, Ebiquity

   A research report on the anatomical structures and priorities of the client-side media department.

   Read more about "The Media Capability Gap"
10. 
    Videos & webinars

    1 July 2021
    Channels

    Spotlight: Navigating global media demand and pricing trends – 2021, 2022 & beyond

    WFA

    Join Mark Gallagher (EVP Global Investment) at Omnicom Media Group as we dig into global media pricing trends in the second half of…

    Read more about "Spotlight: Navigating global media demand and pricing trends – 2021, 2022 & beyond"
11. 
    Videos & webinars

    14 June 2021
    Media governanceProgrammaticData collection & privacy

    Spotlight: Preparing for digital media’s privacy-first future | Episode 1

    WFA

    The changing nature of data privacy is fundamentally redefining the way in which online audiences are measured and targeted by…

    Read more about "Spotlight: Preparing for digital media’s privacy-first future | Episode 1"
12. 
    Reports & whitepapers

    1 June 2021
    Agency rostersMarketing operations

    WFA Consultant Directory

    WFA

    A WFA directory of marketing consultant firms, based on member recommendations and market research. Last update: June 2021

    Read more about "WFA Consultant Directory"