Posts about Marketing operations

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1. 
   Opinions

   1 March 2016
   Marketing capabilitiesMarketing operationsOrganisation & structure

   WFA breaks down walls between Insights and Media

   WFA

   Two of the WFA's key workstreams have hosted a first-ever joint session to identify the best way to stop silo-ed thinking.

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2. 
   Benchmarks & surveys

   24 August 2015
   Agency managementMarketing operationsOrganisation & structure

   Benchmark on media agency on-boarding - key considerations and pitfalls

   WFA

   A short survey to elicit member experiences in regard to on-boarding a new media agency. 

   Read more about "Benchmark on media agency on-boarding - key considerations and pitfalls"