Posts about Industry issues

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  1.    DGX Benchmark: Google Analytics
    Digital policy

    DGX Benchmark: Google Analytics

    WFA’s third member benchmark on Google Analytics and regulatory decisions finding its use in breach of GDPR.

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  2.    WFA Tracker: European Regulators’ positions on Google Analytics
    Digital policy

    WFA Tracker: European Regulators’ positions on Google Analytics

    WFA has produced a mapping of various European Data Protection Authority positions on Google Analytics

    Read more about "WFA Tracker: European Regulators’ positions on Google Analytics"
  3.    Global overview of privacy enforcement cases impacting advertisers
    Digital policy

    Global overview of privacy enforcement cases impacting advertisers

    An overview of the most relevant privacy enforcement cases brought against online advertising across key markets globally

    Read more about "Global overview of privacy enforcement cases impacting advertisers"
  4.    DGX meeting overview (March 2023, London)
    Digital policyMarketing law

    DGX meeting overview (March 2023, London)

    Overview of the Digital Governance Exchange (DGX) meeting held in person on 9 March 2023

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  5.    WFA Guide: DSA and DMA implementation
    Brand safetyDigital policyBrand safetyMarketing law

    WFA Guide: DSA and DMA implementation

    WFA has developed a guide to shed light on some of the remaining questions on the EU’s Digital Services Act (DSA) and Digital…

    Read more about "WFA Guide: DSA and DMA implementation"
  6.    Global marketing industry launches 2023 DEI Census
    Diversity & Inclusion

    Global marketing industry launches 2023 DEI Census

    Marketing professionals to share their workplace experiences by filling in anonymous,…

    Read more about "Global marketing industry launches 2023 DEI Census"
  7.    RAC Programme Meeting Overview (March 2023)
    Marketing to children

    RAC Programme Meeting Overview (March 2023)

    Meeting overview, presentations and briefings from WFA’s Responsible Advertising and Children (RAC) programme meeting on 1…

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  8.    All you need to know about the Global DEI Census 2023
    Diversity & Inclusion

    All you need to know about the Global DEI Census 2023

    The Global DEI Census 2023 – which will investigate the state of diversity, equity and inclusion in the marketing industry…

    Read more about "All you need to know about the Global DEI Census 2023"
  9.    Making the numbers count
    Diversity & Inclusion

    Making the numbers count

    Talent is the lifeblood of marketing. Brands need to meet their needs for a better lived experience if they want to attract and…

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  10.    WFA Briefing: European Commission ad tech study
    Digital policy

    WFA Briefing: European Commission ad tech study

    WFA has developed a briefing on a study on recent developments in AdTech and their broader implications for advertisers, conducted…

    Read more about "WFA Briefing: European Commission ad tech study"
  11.    DGX benchmark on WFA members’ data ethics policies
    Digital policy

    DGX benchmark on WFA members’ data ethics policies

    Benchmark on data ethics policies

    Read more about "DGX benchmark on WFA members’ data ethics policies"
  12.    Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023
    Digital policyMarketing law

    Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023

    WFA’s Transparency in Political Advertising Task Force brings together policy leads within WFA membership to discuss, plan and…

    Read more about "Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023"