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Digital policyData collection & privacy
Webinar: ePrivacy: what is it and what does it mean for advertisers?
In this webinar Catherine Armitage, Director of Digital Policy, WFA, and Pierre Bouygues, EU Public Affairs Manager,…
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Brand safetyBrand safety
Marketing leaders take action on harmful online content
Global Alliance for Responsible Media launches solutions to improve digital safety
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Self-regulation
Colombia’s bid for self-regulation given the thumbs-up
ANDA Colombia’s ‘Autocontrol’ Commission approved by industry and government
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Food marketingMarketing to children
YouTube prohibits all food and beverage ads next to kids content as of today
The restriction applies to all food and beverage products, irrespective of their nutritional profile, and will apply globally.
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Digital policyData collection & privacy
DGX Benchmark: Standard Contractual Clauses
This WFA member benchmark covers member usage of Standard Contractual Clauses.
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Digital policyData collection & privacy
DGX Benchmark: CCPA and online behavioural advertising
This WFA member benchmark covers how members are reacting to the California Consumer Privacy Act (CCPA) and its impact on online…
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Digital policyOrganisation & structureData collection & privacy
DGX Benchmark: Increasing data privacy awareness for Marketers
This WFA member benchmark covers strategies used by members on increasing data privacy-related awareness of their marketing…
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Digital policyData collection & privacy
Webinar: California Consumer Privacy Act - insights for advertisers
Hear from Dan Jaffe, Group EVP Government Relations, ANA (US advertiser association) on key elements of the California Consumer…
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Digital policySelf-regulationData collection & privacy
PAG Meeting Overview (November 2019, Brussels)
Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on November 26, 2019 in…
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Unstereotype Alliance launches in Turkey
Signatories include Avon, Coca-Cola, Colgate-Palmolive, Johnson & Johnson, P&G, Unilever and Vodafone
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Audience measurementMedia measurement
The UK launches cross-media measurement programme
ISBA puts Cross Media Research Group principles to the test
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Digital policyData collection & privacy
Data Ethics Board meeting overview (November 2019)
Overview of the Data Ethics Board meeting held on December 13th, 2019