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  1.    Survey: Ukrainian Response
    Organisation & structure

    Survey: Ukrainian Response

    In view of the ongoing Russian invasion of Ukraine, many are struggling to understand what to do to make a difference. 

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  2.    WFA Better Marketing Pod Ep 14: On lessons learnt in Asia with David Porter
    Digital transformationMarketing capabilitiesMarketing operations

    WFA Better Marketing Pod Ep 14: On lessons learnt in Asia with David Porter

    WFA podcast host, David Wheldon, speaks with David Porter, former Unilever VP of Global Media and outgoing WFA VP for APAC, about…

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  3.    Navigating digital media safety and suitability in the time of war
    Brand safetyBrand safety

    Navigating digital media safety and suitability in the time of war

    The war in Ukraine is challenging for all businesses. Rob Rakowitz, WFA’s Initiative Lead for GARM, explains what businesses…

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  4.    Webinar: IAB Europe’s TCF found in breach of GDPR – what next for advertisers?
    Digital policy

    Webinar: IAB Europe’s TCF found in breach of GDPR – what next for advertisers?

    A deep dive into the recent Belgian DPA ruling which found IAB Europe's TCF in breach of the GDPR, and unpack what it could mean for…

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  5.    Welcome to the privacy-focused future
    Media transformationData collection & privacy

    Welcome to the privacy-focused future

    The march towards a consumer privacy model for the future is gathering pace and it’s hard to keep up. Advertisers need to…

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  6.    WFA Green Claims in Marketing Map
    Marketing law

    WFA Green Claims in Marketing Map

    An overview of regulation of sustainability claims in key markets

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  7.    7 partner predictions for 2022

    7 partner predictions for 2022

    Seven of WFA’s strategic partners reflect on what will define marketing for the year…

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  8.    DGX Benchmark: Google Analytics
    Digital policy

    DGX Benchmark: Google Analytics

    WFA member benchmark on the Austrian DPA and EDPS decisions finding Google Analytics in breach of GDPR.

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  9.    DGX meeting on Google Analytics (January 2022)
    Digital policy

    DGX meeting on Google Analytics (January 2022)

    In this session on 27 January 2022, WFA members discussed the Austrian DPA and European Data Protection Supervisor decisions which…

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  10.    The EU Digital Markets Act: what is it and why is it relevant to advertisers?
    Digital policyMarketing law

    The EU Digital Markets Act: what is it and why is it relevant to advertisers?

    WFA has developed a briefing on the EU Digital Markets Act which outlines the key provisions relevant for advertisers.

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  11.    WFA Better Marketing Pod Ep 13: On creativity with Sir John Hegarty
    Brand purposeBrand reputationDigital transformation

    WFA Better Marketing Pod Ep 13: On creativity with Sir John Hegarty

    WFA podcast host, David Wheldon, speaks with ad legend Sir John Hegarty about the value of creativity, building iconic brands and…

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  12.    1 TL spent on advertising in Turkey generates 19.4 TL in GDP
    Value of advertising

    1 TL spent on advertising in Turkey generates 19.4 TL in GDP

    Turkish industry alliance, DPIP, unveils Value of Advertising study

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