Posts about Data & Insight

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1. 
   Opinions

   30 January 2020
   Brand purposeDigital transformationMarketing capabilitiesOrganisation & structureData collection & privacy

   Four WFA partner predictions for 2020

   Nick Broomfield, Stuart Pocock, Christian Polman, Ruben Schreurs

   Four of WFA’s strategic partners share their views on what will define marketing for the year ahead

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2. 
   Videos & webinars

   23 January 2020
   Digital policyData collection & privacy

   Webinar: ePrivacy: what is it and what does it mean for advertisers?

   WFA

   In this webinar Catherine Armitage, Director of Digital Policy, WFA, and Pierre Bouygues, EU Public Affairs Manager,…

   Read more about "Webinar: ePrivacy: what is it and what does it mean for advertisers?"
3. 
   Benchmarks & surveys

   14 January 2020
   Brand reputationMarketing operationsData & analytics

   Corporate Sustainability Survey Report

   WFA

   This WFA member survey covers our member's corporate sustainability practices.

   Read more about "Corporate Sustainability Survey Report"
4. 
   Benchmarks & surveys

   23 December 2019
   Digital policyData collection & privacy

   DGX Benchmark: Standard Contractual Clauses

   WFA

   This WFA member benchmark covers member usage of Standard Contractual Clauses.

   Read more about "DGX Benchmark: Standard Contractual Clauses"
5. 
   Benchmarks & surveys

   20 December 2019
   Digital policyData collection & privacy

   DGX Benchmark: CCPA and online behavioural advertising

   WFA

   This WFA member benchmark covers how members are reacting to the California Consumer Privacy Act (CCPA) and its impact on online…

   Read more about "DGX Benchmark: CCPA and online behavioural advertising"
6. 
   Benchmarks & surveys

   20 December 2019
   Digital policyOrganisation & structureData collection & privacy

   DGX Benchmark: Increasing data privacy awareness for Marketers

   WFA

   This WFA member benchmark covers strategies used by members on increasing data privacy-related awareness of their marketing…

   Read more about "DGX Benchmark: Increasing data privacy awareness for Marketers"
7. 
   Benchmarks & surveys

   20 December 2019
   Marketing technologyMarketing procurementMarketing technologyMarketing technology

   Benchmark: Buying Channels

   WFA

   This WFA member benchmark covers buying channels / procure-to-pay systems that WFA members use and how they implement related…

   Read more about "Benchmark: Buying Channels"
8. 
   Event reports

   20 December 2019
   Marketing procurementData collection & privacy

   Sourcing Forum meeting overview (December 2019)

   WFA

   Overview of the Sourcing Forum held on December 4th, 2019 in New York.

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9. 
   Videos & webinars

   16 December 2019
   Digital policyData collection & privacy

   Webinar: California Consumer Privacy Act - insights for advertisers

   WFA

   Hear from Dan Jaffe, Group EVP Government Relations, ANA (US advertiser association) on key elements of the California Consumer…

   Read more about "Webinar: California Consumer Privacy Act - insights for advertisers"
10. 
    Event reports

    13 December 2019
    Digital policySelf-regulationData collection & privacy

    PAG Meeting Overview (November 2019, Brussels)

    WFA

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on November 26, 2019 in…

    Read more about "PAG Meeting Overview (November 2019, Brussels)"
11. 
    Event reports

    13 December 2019
    Digital policyData collection & privacy

    Data Ethics Board meeting overview (November 2019)

    WFA

    Overview of the Data Ethics Board meeting held on December 13th, 2019

    Read more about "Data Ethics Board meeting overview (November 2019)"
12. 
    Event reports

    11 December 2019
    Brand safetyDigital policyBrand safetySelf-regulationData collection & privacy

    DGX meeting overview (November 2019)

    WFA

    Overview of the Digital Governance Exchange (DGX) meeting held on 14 November, 2019 in London.

    Read more about "DGX meeting overview (November 2019)"