RECMA publishes global digital agency rankings (29/10/2010)
Médiamétrie publishes audience ratings for mobile web (29/10/2010)
Billetts: "10 tips for buying media better" (29/10/2010)
eMarketer: "Marketers use brand campaigns to build social media fans" (29/10/2010)
Major brands gear up for "keyword" court cases (29/10/2010)
Spanish advertising industry rallies against ad ban
Date: 15/06/2009
On 15th June, faced with a total ban on advertising on Spanish public TV (TVE - Televisión Española) the Spanish advertising industry has launched a concerted campaign to highlight the potential consequences of the ban.
The industry coalition of 16 associations, including the Spanish Advertiser Association (AEA), has focused on some of the potential counter-productive impacts of these measures:
- 18,000 jobs in danger
- Diminished productivity for at least 4,637 companies
Download the full press release below for more information, or contact Juan Ramón Plana: [email protected] or Will Gilroy: [email protected]
Documents:
Manifiesto Sin publicidad en TVE perdemos todos.pdf
Nota de prensa Sin publicidad en TVE perdemos todos.pdf
