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Sustainable marketing 2030

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Sustainable <em>marketing 2030</em>

The Sustainable Marketing 2030 initiative is a collaboration between WFA and Kantar’s Sustainable Transformation Practice which seeks to explore how the marketing function can be part of the solution to a sustainable future.

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This report focuses on:

  • Progress of the company and marketing function on the sustainability journey;
  • Sustainable transformation opportunities and challenges;
  • Marketing levers for sustainable growth.