We work closely with our members to understand, manage and respond to priority issues. Find out more about these initiatives.
Leadership Initiatives
Marketing and sustainability
Read more about "Planet Pledge"
Planet Pledge
Brand safety
Read more about "Global Alliance for Responsible Media"
Global Alliance for Responsible Media
Media governance
Read more about "Global Media Charter"
Global Media Charter
Audience measurement
Read more about "Cross Media Measurement"
Cross Media Measurement
Marketing Procurement
Read more about "Project Spring"
Project Spring
Data governance
Read more about "Data Ethics whitepaper"