Posts about Marketing procurement

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1. 
   Benchmarks & surveys

   31 August 2018
   Agency review & pitchingCreativityMarketing procurement

   Recommended creative agencies in APAC

   WFA

    WFA member benchmark. For additional details, please log in.

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2. 
   Benchmarks & surveys

   14 August 2018
   Agency evaluation & performanceAgency managementAgency review & pitchingCreativityMarketing operationsMarketing procurementData & analytics

   Survey on content production-data and benchmarking

   WFA, APR

   WFA member survey. For additional details, please log in.

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3. 
   Benchmarks & surveys

   14 July 2018
   Agency evaluation & performanceAgency review & pitchingAgency rostersMarketing procurementOrganisation & structure

   Benchmark on sourcing talent

   WFA

     WFA member benchmark. For additional details, please log in.

   Read more about "Benchmark on sourcing talent"
4. 
   Benchmarks & surveys

   14 July 2018
   Agency evaluation & performanceAgency review & pitchingAgency rostersMarketing procurementOrganisation & structure

   Benchmark on Sourcing Adaptation & Transcreation

   WFA

    WFA member benchmark. For additional details, please log in.

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5. 
   Benchmarks & surveys

   13 July 2018
   Agency managementAgency remuneration & contractsMarketing procurement

   Benchmark on Production Pre-payments

   WFA

   WFA member benchmark. For additional details, please log in.

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6. 
   Opinions

   28 June 2018
   Marketing procurement

   Growing pains: Marketing procurement is moving beyond the ‘misunderstood teenager’ years

   Laura Forcetti

   It’s clear that there are big opportunities for marketing procurement to fundamentally change the perception of the…

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7. 
   Event reports

   27 June 2018
   Marketing procurement

   Sourcing Forum Meeting Overview Malmo June 2018

   WFA

    

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8. 
   Videos & webinars

   21 June 2018
   InfluencersInfluencersMarketing procurement

   Webinar: A strategic global sourcing approach to influencer content production

   WFA, APR

   As influencer marketing production options increase, available tools multiply, and the competitive marketplace becomes more…

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9. 
   Benchmarks & surveys

   12 June 2018
   Agency evaluation & performanceAgency managementAgency review & pitchingAgency rostersMarketing procurementOrganisation & structure

   Survey on The Future of Agency Rosters

   WFA, The Observatory

      

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10. 
    Event reports

    25 April 2018
    Marketing procurement

    Sourcing Forum Meeting Overview Singapore April 2018

    WFA

     

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11. 
    OpinionsEvent reports

    29 March 2018
    Marketing procurement

    Deliverable-driven agency payments

    Laura Forcetti

    Seven tips for more effective agency compensation

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12. 
    Event reports

    28 March 2018
    Marketing procurement

    Sourcing Forum Meeting Overview NY March 2018

    WFA

     

    Read more about "Sourcing Forum Meeting Overview NY March 2018"