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WFA Survey: Responsible Marketing Frameworks
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Marketing lawBeware advertisers, the EU has a new plan to limit hot air around environmental claims
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Food marketingMarketing lawEU Sustainable Food Systems Framework initiative
Read more about "EU Sustainable Food Systems Framework initiative"WFA-EU Pledge position on the EU Sustainable Food Systems ramework innitiative
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Digital policyMarketing lawDGX meeting overview (March 2023, London)
Read more about "DGX meeting overview (March 2023, London)"Overview of the Digital Governance Exchange (DGX) meeting held in person on 9 March 2023
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Brand safetyDigital policyBrand safetyMarketing law
WFA Guide: DSA and DMA implementation
Read more about "WFA Guide: DSA and DMA implementation"WFA has developed a guide to shed light on some of the remaining questions on the EU’s Digital Services Act (DSA) and Digital…
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Digital policyMarketing lawOverview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023
Read more about "Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023"WFA’s Transparency in Political Advertising Task Force brings together policy leads within WFA membership to discuss, plan and…
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Digital policyMarketing lawWFA position paper on EU consumer laws revision
Read more about "WFA position paper on EU consumer laws revision"In November, the European Commission launched a public consultation as part of its ‘fitness check’ of EU consumer laws,…
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Food marketingMarketing to childrenMarketing lawFood Marketing to Kids - Heatmap
Read more about "Food Marketing to Kids - Heatmap"An overview of regulatory pressures across the world on food and non-alcoholic beverage marketing to children. Last update:…
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Marketing lawEU legislation on Green Claims: Resources for Advertisers
Read more about "EU legislation on Green Claims: Resources for Advertisers"Struggling to breakdown how the EU’s legislation on environmental claims will impact advertisers? WFA has developed a briefing…
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Digital policyMarketing lawWFA Better Marketing Pod Ep 22: On reasons to be optimistic about 2023 with Tom Standage, The Economist
Read more about "WFA Better Marketing Pod Ep 22: On reasons to be optimistic about 2023 with Tom Standage, The Economist"WFA podcast host, David Wheldon, speaks with Tom Standage, Deputy Editor of The Economist and Editor, The World Ahead, about tech…
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Digital policyMarketing law
TPA Taskforce overview (December 2022)
Read more about "TPA Taskforce overview (December 2022)"Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 6 December 2022
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Marketing lawWFA suggested amendments on EU ‘greenwashing’ ban proposal
Read more about "WFA suggested amendments on EU ‘greenwashing’ ban proposal"On 30 March, the European Commission adopted a proposal for a Directive on Empowering Consumers for the Green Transition. Crucially,…