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Scared to speak up about DEI or sustainability in the current environment? Don’t be: fortune favours the bold
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Marketing technologyMarketing technologyConsumer insightMarketing technologyInclusion is the future for brand growth
Read more about "Inclusion is the future for brand growth"Keen to avoid the gaze of the manufactured outrage machine, marketers have been timid about investing in Diversity, Equity and…
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Digital policyCreativityAIIn case you missed it… Powerful WFA content from Q2: from AI to DEI, Halo and Positive Marketing
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Diversity & InclusionGeena Davis Institute: ‘The Power of Portrayal’ report
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Diversity & InclusionEACA: ‘Creative Equality in Advertising 2024’ report
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Diversity & InclusionUnstereotype Alliance: ‘Inclusion = Income - The Business Case for Progressive Marketing' study
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Setting targets on DEI in production can be a challenge for half of major multinationals
Read more about "Setting targets on DEI in production can be a challenge for half of major multinationals"New WFA research shows that measurement, targets and identifying diverse suppliers are key barriers to implementing Diversity,…
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“Stay the course on DEI and sustainability.” WFA CEO appeals to the industry ahead of Cannes
Read more about "“Stay the course on DEI and sustainability.” WFA CEO appeals to the industry ahead of Cannes"Something is happening in our industry that is deeply worrying. Many companies are taking a step back from their public positions on…
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Diversity & InclusionThe Good Insight: study on how DEI drives higher Glassdoor scores
Read more about "The Good Insight: study on how DEI drives higher Glassdoor scores"The UK data consultancy presented a new study at Creative Equals’ 2024 RISE conference which looked at how DEI is a…
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Facing the Firestorm
Read more about "Facing the Firestorm"How can brands be resilient in polarised times? Sebastian Parker and Ishani Rege from Creative Equals, WFA's strategic partner for…
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Diversity & InclusionUN Women x Vodafone Foundation: ‘Small Steps, Big Difference’ report
Read more about "UN Women x Vodafone Foundation: ‘Small Steps, Big Difference’ report"UN Women, with the support of Vodafone Foundation, published a new study into FTSE 100 companies’ support for employees…
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Diversity & InclusionUnstereotype Alliance: ‘State of the Industry' report 2023
Read more about "Unstereotype Alliance: ‘State of the Industry' report 2023"The industry-led coalition convened by UN Women published the third iteration of its report examining the progress of DEI across the…