Posts about Digital policy

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  1.    Trying to fix the online ad experience
    Digital policyAd blocking

    Trying to fix the online ad experience

    Internet users rarely agree on anything. Except maybe one thing.

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  2.    4 key trends from Mobile World Congress 2017
    Digital policy

    4 key trends from Mobile World Congress 2017

    Mobile World Congress is big. Surprisingly big.

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  3.    DGX Meeting Overview (February 2017)
    Digital policyData collection & privacy

    DGX Meeting Overview (February 2017)

    Overview of the Digital Governance Exchange (DGX) meeting held February 2017 in London.

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  4.    TRUSTe / EDAA research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising
    Digital policySelf-regulation

    TRUSTe / EDAA research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising

    Industry Self-Regulatory Programme delivers favourable impression and increased trust in interest-based advertising and brands. …

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  5. Digital policyData collection & privacy

    Bridging the data protection gap

    In November this year, more than 1000 people attended the International Association of Privacy Professionals annual conference in…

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  6.    Digital Governance Exchange: Priorities for 2016
    Digital policy

    Digital Governance Exchange: Priorities for 2016

    WFA’s Digital Governance Exchange (DGX) benchmark results looking at brand marketers digital governance priorities for 2016 as…

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  7.    Delivering Value to Consumers from data
    Digital policyData collection & privacyData-driven marketing

    Delivering Value to Consumers from data

    Embracing the potential of data whilst securing sustainable flows for the future remains one of the biggest challenges facing the…

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  8. Digital policy

    A penny for your habits

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  9.    ISBA Real Time Advertising Guide (2014)
    ProgrammaticDigital policyDigital transformationData & analytics

    ISBA Real Time Advertising Guide (2014)

    Member-only content. Please log in to view this guide.

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  10. Digital policy

    There are no exceptions

    Advertising self-regulation is not a pick and mix: it must cover all marketing. That includes social media. It is becoming urgent for…
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  11. Digital policy

    Time to go Dutch on data

    The Netherlands used to take one of the strictest views on online privacy in Europe but a consumer backlash has forced a re-think. EU…
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  12. Digital policy

    Decision time on big data

    Regulators worldwide are setting new rules to protect consumers' interests in the age of big data. We can't simply reapply old…
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