Posts about Data governance

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1. 
   Guides & templates

   2 February 2018
   Digital policyData collection & privacy

   WFA DGX Guide to Data Transparency & GDPR

   WFA, Labmatik

   A practical guide to ensuring responsible data use across the entire digital advertising value chain.

   Member-only content,…

   Read more about "WFA DGX Guide to Data Transparency & GDPR"
2. 
   Benchmarks & surveys

   25 January 2018
   ProgrammaticDigital policyMarketing technologyDigital transformationMarketing technologyData & analyticsData-driven marketingMarketing technology

   Survey on the Future of Programmatic Media

   WFA, DataXu

   WFA member survey. For additional details, please log in.

   Read more about "Survey on the Future of Programmatic Media"
3. 
   Guides & templates

   15 December 2017
   Digital policyDigital transformationData collection & privacy

   Are you ready for GDPR? The WFA guide to GDPR guide for Marketers (2017)

   WFA

   When it comes to the EU’s new General Data Protection Regulation, 7 out of 10 marketers are in the dark. Maybe you’re…

   Read more about "Are you ready for GDPR? The WFA guide to GDPR guide for Marketers (2017)"
4. 
   Guides & templates

   5 September 2017
   Digital policyMarketing to childrenData collection & privacy

   GDPR Guide for Marketers

   WFA

   This guide, developed with the support of Hunton & Williams LLP, aims to help address this gap by highlighting five key areas of…

   Read more about "GDPR Guide for Marketers"
5. 
   Benchmarks & surveysReports & whitepapers

   5 September 2017
   Digital policyData & analyticsData collection & privacy

   Survey on privacy and data management - GDPR (2017)

   WFA

   WFA member survey on how members are evaluating the impact of GDPR on their business.

   Read more about "Survey on privacy and data management - GDPR (2017)"
6. 
   Reports & whitepapers

   11 April 2017
   Digital policyMarketing technologyDigital transformationMarketing technologyData & analyticsData collection & privacyData-driven marketingMarketing technology

   Recommendations to master data & tech (2017)

   WFA

   The Data & Technology workshops considered how organisations should be approaching their technology and programmatic model…

   Read more about "Recommendations to master data & tech (2017)"
7. 
   Benchmarks & surveys

   1 January 2016
   Digital policy

   Digital Governance Exchange: Priorities for 2016

   WFA

   WFA’s Digital Governance Exchange (DGX) benchmark results looking at brand marketers digital governance priorities for 2016 as…

   Read more about "Digital Governance Exchange: Priorities for 2016"
8. 
   Reports & whitepapers

   19 October 2015
   Digital policyData collection & privacyData-driven marketing

   Delivering Value to Consumers from data

   WFA

   Embracing the potential of data whilst securing sustainable flows for the future remains one of the biggest challenges facing the…

   Read more about "Delivering Value to Consumers from data"