Posts about DGX

Related content

1. 
   Reports & whitepapers

   12 April 2017
   Digital policyData collection & privacy

   A marketer's guide to ePrivacy (2017)

   WFA

   An overview of some of the key elements of the proposed ePrivacy revision.

   Read more about "A marketer's guide to ePrivacy (2017)"
2. 
   Reports & whitepapers

   11 April 2017
   Digital policyMarketing technologyDigital transformationMarketing technologyData & analyticsData collection & privacyData-driven marketingMarketing technology

   Recommendations to master data & tech (2017)

   WFA

   The Data & Technology workshops considered how organisations should be approaching their technology and programmatic model…

   Read more about "Recommendations to master data & tech (2017)"
3. 
   Event reports

   17 February 2017
   Digital policyData collection & privacy

   DGX Meeting Overview (February 2017)

   WFA

   Overview of the Digital Governance Exchange (DGX) meeting held February 2017 in London.

   Read more about "DGX Meeting Overview (February 2017)"
4. 
   Reports & whitepapers

   31 January 2017
   Digital transformationData & analytics

   Five step process to Data Driven Marketing (2017)

   WFA, The Customer Framework

      

   Read more about "Five step process to Data Driven Marketing (2017)"
5. Opinions

   22 December 2016
   Digital policyData collection & privacy

   Bridging the data protection gap

   WFA

   In November this year, more than 1000 people attended the International Association of Privacy Professionals annual conference in…

   Read more about "Bridging the data protection gap"
6. 
   Reports & whitepapers

   31 May 2016
   ChannelsInfluencersInfluencersData & analytics

   Unlocking brand value with social communities

   WFA, STATSIT

   Online brand communities can deliver unparalleled brand consumer engagement, loyalty and become a major force for driving revenue.…

   Read more about "Unlocking brand value with social communities"
7. 
   Benchmarks & surveys

   1 January 2016
   Digital policy

   Digital Governance Exchange: Priorities for 2016

   WFA

   WFA’s Digital Governance Exchange (DGX) benchmark results looking at brand marketers digital governance priorities for 2016 as…

   Read more about "Digital Governance Exchange: Priorities for 2016"
8. 
   Reports & whitepapers

   19 October 2015
   Digital policyData collection & privacyData-driven marketing

   Delivering Value to Consumers from data

   WFA

   Embracing the potential of data whilst securing sustainable flows for the future remains one of the biggest challenges facing the…

   Read more about "Delivering Value to Consumers from data"
9. 
   Guides & templates

   3 July 2014
   ProgrammaticAgency managementData & analytics

   Guide to Programmatic Media (2014)

   WFA

   An introduction and guide to the programmatic media landscape, with focus on the suppliers and the different models of trading desks…

   Read more about "Guide to Programmatic Media (2014)"