Related content
-
Agency evaluation & performanceAgency remuneration & contractsMarketing procurementBenchmark: Media Agency Fee Risk & Reward Models
Read more about "Benchmark: Media Agency Fee Risk & Reward Models"WFA member benchmark on Media Agency Fee Risk & Reward Models
-
Agency evaluation & performanceAgency managementChina Media Forum Meeting Overview (Dec 2021)
Read more about "China Media Forum Meeting Overview (Dec 2021)"Overview of the Media Forum held on 2 Dec, 2021.
-
Agency evaluation & performanceBenchmark: Recommended Training Providers
Read more about "Benchmark: Recommended Training Providers"A member of the Marketing Capability Forum is looking for recommended partners that offer live virtual learning programmes for…
-
Agency evaluation & performanceBrands missing opportunities to become better clients
Read more about "Brands missing opportunities to become better clients"Agencies say wrong KPIs and cost-focused evaluations are limiting opportunities for improvement
-
Agency evaluation & performanceGetting peak performance from evaluation
Read more about "Getting peak performance from evaluation"Brands need to get the very best out of their agency partners and the right evaluation process is proven to add value. Laura…
-
Agency evaluation & performanceAgency managementMarketing procurementWebinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis
Read more about "Webinar+: Crisis clinic – Managing your agency remuneration models during and after the Covid-19 crisis"In this interactive panel and clinic, experts discuss the expected Covid-19 impact on global agency remuneration models, and how you…
-
Agency evaluation & performanceAgency remuneration & contractsMarketing procurementWebinar: Client-agency performance evaluations: the agency view
Read more about "Webinar: Client-agency performance evaluations: the agency view"One of the most valuable tools an advertiser has to elevate their client-agency relationship and performance is a formal agency…
-
Agency evaluation & performanceAgency managementMarketing procurement
Client-agency performance evaluations: the agency view
Read more about "Client-agency performance evaluations: the agency view"This survey examined client-agency performance evaluation programs from the perspective of the agency side.
-
Agency evaluation & performanceAgency managementAgency remuneration & contractsAgency review & pitchingOrganisation & structure
Webinar+: Crisis Clinic – Managing your agencies during and after the COVID-19 crisis
Read more about "Webinar+: Crisis Clinic – Managing your agencies during and after the COVID-19 crisis"As the COVID-19 pandemic continues to unfold, how should your agency partnerships adapt and evolve? What are the major challenges…
-
Agency evaluation & performanceAgency remuneration & contractsMarketing procurementWebinar: Better sponsorship outcomes through better category management
Read more about "Webinar: Better sponsorship outcomes through better category management"This webinar examines processes and tools for better sponsorship investment management.
-
Agency evaluation & performanceAgency remuneration & contractsAgency review & pitchingMarketing procurementBenchmark: Media Buying In South Korea
Read more about "Benchmark: Media Buying In South Korea"WFA member benchmark on Media Buying In South Korea
-
Agency evaluation & performanceAgency remuneration & contractsMarketing procurement
Maintaining an appropriate level of governance with agencies
Read more about "Maintaining an appropriate level of governance with agencies"Financial Progression has released a bulletin for WFA members to assist them in deciding how best to undertake their contract…