Posts about COVID 19 Promotion

COVID Compendium for Global Marketers

1. 
   Case studies

   18 Jun 2020

   L’Oréal teams up with Snap for video-call beauty filters

   L’Oréal and Snap created augmented reality camera filters for people to experiment with hair and makeup looks on video…

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2. 
   Case studies

   1 Jun 2020

   Mattel - #KeepPlaying

   The toy maker launches digital playroom and #ThankYouHeroes action figures line

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3. 
   Case studies

   26 May 2020

   Molson Coors - For when you just need a moment to chill

   Coors encourages sneaking away from Zoom chats with video tool

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4. 
   Case studies

   26 May 2020

   Mastercard - Putting with pots and pans with PGA Pro Poulter

   British pro golfer gives a virtual lesson on how to improve your putting game

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5. 
   Case studies

   25 May 2020

   IKEA - A family's cushions are their castle

   IKEA releases manuals for transforming furniture into forts

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6. 
   Case studies

   14 May 2020

   Mastercard - Teeing off virtually

   PGA TOUR juggernauts duke it out in golf sim

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7. 
   Case studies

   14 May 2020

   McDonald's, IKEA, Disney - Spilling the beans (and Swedish meatballs)

   Brands leaks the recipes behind their iconic snacks

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8. 
   Case studies

   7 May 2020

   Boots - Ethical ad-tech and the land of Soap & Glory

   Brand offers its soap to aid charity

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9. 
   Case studies

   4 May 2020

   Carlsberg - Adopt a keg

   Carlsberg launches initiative to support local bars

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10. 
    Case studies

    1 May 2020

    Ferrero - quality time when #togetherathome

    Kinder keeps parents and kids distracted during lockdown

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11. 
    Case studies

    23 Apr 2020

    Reckitt Benckiser - Spreading facts

    Mucinex campaign washes customers' hands of fake news

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12. 
    Case studies

    23 Apr 2020

    Budweiser - When was the last time you asked your friends "Whasssup?"

    Classic 1999 ad resurrected to ask us to connect with each other

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13. 
    Case studies

    21 Apr 2020

    Kraft Heinz - Flipping sausages for a good cause

    Barbecue with the neighbours at a safe distance

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14. 
    Case studies

    17 Apr 2020

    Posters of positivity

    British brands keep up the nation's morale

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15. 
    Case studies

    9 Apr 2020
    Creativity

    Unilever - 'Real beauty' during COVID

    Dove redefines beauty as courage to support health workers

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16. 
    Case studies

    9 Apr 2020

    Frito-Lay - All brands on deck

    "I'ts not about brands. It's about people"

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17. 
    Case studies

    7 Apr 2020

    McDonald's - an unskippable ad you'll be glad you watched

    Handy advertisement explains best health practice

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18. 
    Case studies

    3 Apr 2020

    L’Oréal, Essity, Reckitt Benckiser - Sending the right message

    Brands unite to advise customers on sensible shopping

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19. 
    Case studies

    31 Mar 2020

    Hasbro - Bringing home the fun

    Instead of Nerfing advertising, Hasbro Play-does it online

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20. 
    Case studies

    30 Mar 2020

    Burger King - Cooking lessons from the (Burger) King

    Burger King helps you have it your own way by recreating the Whopper

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