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The Canadian Advertisers Association (ACA) has launched a Marketer's Pulse Panel, which will collect insights from senior marketers from a cross section of industry sections and marketing/MarCom spend levels.

Periodically panel participants will get a link from ACA to a brief survey asking about current business conditions, perceptions and strategic priorities. In return for taking part, panel participants will receive a final report of each survey from the ACA summarizing the latest Canadian marketing perspectives.

To read the executive summary from the latest report, please visit the ACA website.


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